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2023 Wine Consumer Journey Mapping Workshop

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Join Sandra Hess, founder of DTC Wine Workshops, for this hands-on training session ideal for winery owners and management teams. Finish the year right and...

2023 Wine Consumer Journey Mapping Workshop

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Join Sandra Hess, founder of DTC Wine Workshops, for this hands-on training session ideal for winery owners and management teams. Finish the year right and...
00:38:20

Afternoon Brief, August 30th

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California's Newest AVA Ready to Roll: The new appellation won't be widely used, but it's not even California's most obscure sub-region...
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Afternoon Brief, April 21st

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Regenerative Viticulture Foundation Launches to Promote Soil Health Restoration: Witnessing the harm on viticulture from extreme weather and intensive farming, a new non-profit group - Regenerative Viticulture Foundation (RVF) - has been launched with the aim to restore soil health in global vineyards...
00:49:26

Afternoon Brief, January 18th

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With Napa Cab Increasingly Out of Reach, Could It Be Sonoma’s Turn for the Spotlight?: It’s hard to talk about California wine without immediately turning to Napa Valley. And with good reason. California was in large part put on the global wine map thanks to the 1976 Paris Tasting, when a Napa Valley Chardonnay and Cabernet Sauvignon bested their French counterparts to the whole world’s surprise...

DTC Wine Workshops Launches First of Its Kind “Direct Wine Sales...

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New Hire Onboarding Training Program, Hospitality Service Training and Executive Leadership Courses ideal for Winery Teams Across the US & Canada January 18, 2022 -...

2022 Direct Wine Sales Success Webinar

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Back by Popular Demand! Sandra Hess, wine consumer engagement specialist and founder of DTC Wine Workshops consulting agency will share winning formulas in this hands-on...
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Afternoon Brief, November 5th

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Historically Low World Wine Production Expected: In 2021 extremely low world wine production volume is expected, at a level similar to 2017. This would be the third consecutive year where the global production level is below average...
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Afternoon Brief, October 13th

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California Insurance Commissioner Orders Key Fixes for Winery, Vineyard, Farm Insurance Policies After Fire Losses: California’s top insurance regulator on Tuesday announced two key steps intended to help many vintners, wine grape growers and other farmers that have been locked out of commercial insurance coverage after massive wildfires across the state in the past several years...

2022 Direct Wine Sales Success Webinar

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Get Hands-On Instruction & Tools Ideal for Winery Owners, Stakeholders, and Managers. Leverage Proven Methods & Winning Formulas. REGISTER HERE Sandra Hess, wine consumer engagement specialist...

Tasting Room Tip Lines – Yea or Nay?

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Greetings wine industry friends! I have been asked to develop an article best approaches to developing tasting room tip policies...

DTC Wine Leadership Forum Launches Spring 2021

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Winery Leaders and Trend Setters Across the Nation Join this Private Group for a Monthly Problem-Solving Session in the Virtual Space San Francisco, CA, -...

DTC Wine Workshops Launches Small Wine Producer DTC Sales & Engagement...

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December 17 - Today, DTC Wine Workshops Consulting Agency launches the first of its kind, "“Small Wine Producer DTC Sales & Engagement Bootcamp” 2-Part...
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Virtual Winery Offerings – Case Study Discussions (Webinar)

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Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist will moderate a discussion and showcase three Virtual Winery Program Case Studies.

US Virtual Winery Summit Series: Doing Business in a Changing Landscape

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DTC Wine Workshops launches the first of its kind, “US Virtual Winery Summit” monthly series ideal for winery owners & managers. REGISTER HERE WHAT? DTC Wine...