Home Tags Charles & Charles

Tag: Charles & Charles

Domestic Rosé Gaining Market Share from French

0
The rosé trend still shows no sign of slowing with its third consecutive year with over fifty percent growth. According to Nielsen retail outlet data the rosé category grew 64% over the last twelve months, but unlike a year ago domestic rosé is now outpacing imports growing at 112% compared to 42.8% growth for French rosés. This marks a significant turnaround from a year ago when domestic producers were trailing overall category growth. However, French rosés continue to hold the dominant market share with 60% of the rosé category measured by dollar value.
Skip to content