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Afternoon Brief, April 28th

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Yellow Tail and Casillero Del Diablo Remain the World’s Most Powerful Wine Brands Amid a Picture of Eroding Brand Equity for Wine Brands Worldwide: Building on feedback from over 25,000 wine consumers in 25 markets – representing over 400 million wine drinkers globally – the fourth annual Wine Intelligence Global Wine Brand Power Index reveals an industry-wide erosion of brand equity arising from the disruption to shopping and consumption patterns experienced during the Covid era, which may take some time for brand owners to restore...

Babe Wine Is Partnering with Hotels.com to Give Moms the Ultimate...

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One lucky mom will win the ultimate, luxurious, wine-filled hotel getaway. Wednesday, April 28, 2021 – Moms have been through it this year. The job...

Afternoon Brief, April 6th

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Jackson versus Gallo: Label Wars 2: Two wine giants are squaring off over a labeling spat in a follow-up to a similar lawsuit in the '90s...

Double the Bubbles: Babe Wine Is Bringing You the Relaxation You...

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Fans Will Have The Chance To Win A Portable Bubble Bath, Luxurious Bath Towels & BABE 100 Wine!  Tuesday, April 6, 2021 – It’s been...

Babe Introduces New 100 Calorie Canned Wine Babe 100 

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Make Room Hard Seltzers, BABE 100 Rosé Has Arrived Wednesday, February 10, 2021 – Today, everyone’s favorite wine in a can adds a brand-new product to its...

Pepper Teigen Wants You to Pair Your Babe Wine with Her...

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BABE Wine and Pepper are Teaming Up To Provide Inspiration for Your Own At-Home Big Game Menu  Thursday, January 14, 2021 – It is a...

Afternoon Brief, August 3

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New Winery Wastewater Regulations Could Cost Small and Midsize Wineries Thousands Every Year: The California state water board is working on an update to the winery general order to provide a permitting process with water discharge requirements (WDR) that make sure wineries are in compliance with water quality regulation and allows them a pathway to compliance...