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Afternoon Brief: October 8

Personalized Information Makes the Wine Marketing Focus Group a Thing of the Past - An age-old marketing need is to identify a consumer base, its preferences, and the strength of a products message and presentation. In the past, the focus group was a most widely used method, which may or may not have been near perfect, but it sufficed ...

Integrated Beverage Group Appoints Andrew Smith Chief Sales Officer

Denver, CO – October 8, 2019 – Integrated Beverage Group (IBG Wines), an innovative winemaking company, announced today that Andrew Smith, a 30-year veteran...