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Afternoon Brief, July 11th

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Ste. Michelle Wine Estates and Southern Glazer’s Wine & Spirits Announce National Strategic Alignment: Ste. Michelle Wine Estates – the largest wine company in the Pacific Northwest and among the largest premium wine companies in the U.S. – and Southern Glazer’s Wine & Spirits (Southern Glazer’s) – the world’s preeminent distributor of beverage alcohol – today announced that they have expanded their current distribution agreement to form a national strategic alignment

Affinity Creative Launches ‘Build Your Buck Shack’ Campaign for Shannon Family...

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MARE ISLAND, CA – Affinity Creative Group partnered with Shannon Family of Wines (SFW) to launch the “Build Your Buck Shack” omnichannel campaign. The...
00:01:41

Afternoon Brief, June 9th

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Napa County Wine Grape Production Up 60% in 2021: Agricultural Commissioner Tracy Cleveland has released the 2021 Napa County Agricultural Crop Report...

Find Your Flavor with GatoNegro’s #ShowYourPride Campaign

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June 9th - MARE ISLAND, CA – GatoNegro, recognized as one of the world’s most powerful wine brands, celebrates and supports diversity in all its...

First Successful In-Person packXplore Conference Concludes

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Healdsburg, CA, May 27, 2022 - Produced by Wine Industry Network (WIN), packXplore, a conference dedicated to helping wineries and wine brands discover and...
00:00:38

Afternoon Brief, May 5th

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Heat Threatens Oregon Pinot Noir: As temperatures rise the state may not be able to continue to produce its signature style...

Affinity Creative Group Debuts Springs for Life Website

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May 3rd - MARE ISLAND, CA - Springs for Life is a partnership between Pacific Forest Trust and a group of companies – Crystal Geyser,...

Affinity Creative Group Gets ‘Dirty Minded’ for Raventós Codorníu

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MARE ISLAND, CA­––Are you a ‘Dirty Minded’ wine drinker? Raventós Codorníu certainly hopes so. This global and historic producer of fine wines engaged Affinity Creative...

Affinity Creative Group Unleashes a Sweet Design for Doughball Whiskey

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March 9th––MARE ISLAND, CA­––Patco Brands, a family-owned and operated adult beverage company known for its innovative drive, engaged Affinity Creative Group to project attitude, whimsy,...

Affinity Scares at Austin Film Festival with Flora’s Place – A...

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November 15th - MARE ISLAND, CA – Bogle Vineyards, the Clarksburg, California-based family owned and operated vintner, recently engaged Affinity Creative Group to produce a...
00:04:12

Afternoon Brief, October 12th

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U.S. Supreme Court Declines to Hear Major Wine Shipping Case: The country’s highest court will not decide Sarasota Wine Market v. Schmitt, upholding Missouri’s law banning consumer direct-shipping alcohol sales from out-of-state retailers...

Affinity Delivers Joy Through Rombauer Vineyards’ New Website

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October 12th - MARE ISLAND, CA – With an iconic brand name and passionate consumer following, Napa Valley's Rombauer Vineyards recognized that a captivating website...
00:04:59

Afternoon Brief, August 30th

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Several Ways to Donate to the Caldor Fire Fund Help Victims of the Fire in El Dorado County: In no time this tight knit community of farmers, wineries, artists and merchants have pulled together several ways to raise money to support the fund...

QR Codes and NFC Chips—The Future of Wine Marketing

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“They say the death of the QR code was announced prematurely,” speaker Ed Rice, executive director of Affinity Creative told those attending Wine Industry...

Affinity Creative Amplifies Women’s Empowerment Message for the Cycles Gladiator Wine...

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July 16th - MARE ISLAND, CA – Wine Hooligans, a beverage company, focused on relentlessly solving puzzles together in Santa Rosa, CA, recently appointed Affinity...
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