Meininger‘s Wine Conference
March 15, 2025
Have you ever wondered why people will camp out in front of an Apple store to be the first to get a mobile phone — one that will be readily available to everyone? This isn’t Mouton Rothschild we’re talking about, but one of about 230 million iPhones sold every year. How can the wine industry create this kind of demand?
If you want to know the answer, then come along to the Meininger‘s Wine Conference.
This year’s conference will focus on the critical issues shaping the future of the wine industry, from analysing current market trends to offering data-driven insights into market dynamics. We will provide examples of how wineries, retailers and the trade can effectively engage with emerging consumer groups.
And, of course, we will showcase the innovative retail strategies, creative marketing techniques and experiential concepts that can revolutionise your business.
And, provocatively, we’ll take another look at the product itself and consider whether it needs innovation.