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No.1 Argentinean Brand Trivento Celebrates Top Awards

Golden Reserve Malbec wins both Trophy and Gold Medal in leading wine competitions. Top Medals seen across the Trivento range of Malbecs. Golden Reserve Malbec growing at incredible +64% in value**

June 26th – Trivento, the leading Argentinean wine brand globally, is celebrating several exceptional medal and trophy results in the most recent wine competitions.

Awards have been given across the Trivento range, but most notably for their super-premium Golden Reserve Malbec 2022. At the International Wine Challenge (IWC) it won the Lujan de Cuyo Trophy for the best Malbec from that region. At the Decanter Awards it was awarded Gold and 95 points – one of only 8 Argentinean Malbecs to be so honoured. 

Trivento are also celebrating high scores and medals for both their Private Reserve Malbec 2023 (Gold and 95 points) and the market-leading Reserve Malbec 2023 (Silver and 94 points) at the International Wine and Spirits Competition (IWSC).

Magdalena Viani, who makes the Golden Reserve Malbec, says

“Each vintage of this Malbec from Lujan de Cuyo is a journey of learning and discovery. The 2022 was exceptional and will be etched in our history. Golden Malbec has been Trivento’s treasure, and today, more than ever, it represents the excellence that sets us apart.”

Trivento is the UK’s leading Argentinean wine brand, and Trivento Reserve Malbec is the best-selling red wine in the country. Golden Reserve Malbec, which retails at £16, is seeing phenomenal growth of over 64% in value and is now worth over £5 Million in retail sales value (RSV). 

Senior marketing manager for Trivento in the UK, Preety Johl, says

“It’s an amazing performance by Trivento across the three leading wine competitions globally. We’re particularly excited about Golden Reserve Malbec, which is really establishing itself as a leading super-premium red wine across many retailers. With Trivento, the wine consumer can see that the extra few pounds spent on a more premium Malbec is well worth the investment in terms of a step up in quality.” 

Trivento medal results in detail

Golden Reserve Malbec 2022 –  IWC Lujan de Cuyo Malbec Trophy; Decanter Gold Medal – 95 pts

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Decanter judges said:

“Sleek dark berries and violet florals with a classy balsamic lift. Textured and pure with glossy tannins and acidity and a rich cocoa, vanilla finish.”

Private Reserve Malbec 2023 – 95 pts Gold, IWSC

Judges said:

“Opulent dark black fruits and berries on the nose lead on to a full and rich palate bursting with intense layers of ripe fruity sweetness against a grippy yet well-integrated tannic backbone. Plush and vibrant with a lingeringly fresh finish”

Reserve Malbec 2023 – 94 points Silver, IWSC

Judges said: “Pure and vibrant blackberry and violet displaying clean notes of polished blueberry and cassis. Sensationally balanced with plentiful layers or richness leading to a full and fresh finish. “

Sourcing: 

*IWSR Drinks Analysis, May 2024

**Nielsen value sales, total coverage, 52 weeks ending 18.5.24

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