Rogue Valley, OR (March 24, 2025) – Domaine St. Laurent, a specialist in Pinot Noir from Oregon’s Rogue Valley, is expanding its national footprint with a strategic focus on market growth and increased distribution. To lead this initiative, the winery has appointed Rebecca Oliver as its new General Manager, bringing her extensive expertise in wine sales, distribution strategy, and brand development to the Domaine St. Laurent team.
Founded in 2017, Domaine St. Laurent is committed to crafting Pinot Noir that showcases the unique character of the Rogue Valley in a style that is French inspired and notable for its complexity and minerality. The cornerstone of Domaine St. Laurent is the St. Laurent family’s unique, high-elevation vineyard planted on a volcanic base layer northeast of Medford in the Rogue Valley.
Rebecca Oliver to Lead National Expansion
Rebecca Oliver brings over 25 years of experience in the wine industry, specializing in sales growth, distributor partnerships, and premium brand positioning. She has successfully led market expansion efforts for renowned wineries, strengthening relationships with distributors, retailers, and hospitality professionals nationwide.
“We’re delighted to welcome Rebecca to the Domaine St. Laurent team as we expand our distribution in the U.S.,” said Alex St. Laurent, co-owner of Domaine St. Laurent. “Her experience in Oregon wine and the premium wine sector will be invaluable to our growth in all segments of the business.”
Her expertise spans direct-to-consumer sales, wholesale distribution, and national retail strategy, making her a strong asset as Domaine St. Laurent broadens its presence. A passionate advocate for Oregon wines, Rebecca has an in-depth understanding of Pinot Noir and the Rogue Valley’s unique growing conditions, further enhancing the winery’s commitment to producing high-quality, terroir-driven wines.
“I’m honored to join Domaine St. Laurent at such a pivotal time,” said Rebecca Oliver. “Oregon’s Rogue Valley is producing some of the most exciting wines in the country, and I look forward to strengthening our distribution, forging new partnerships, and introducing more wine enthusiasts to the exceptional quality of our wines.”
Strengthening Domaine St. Laurent’s Presence
With Rebecca Oliver at the helm, Domaine St. Laurent will continue its commitment to expanding partnerships, increasing brand visibility, and championing the Rogue Valley as a world-class wine region. Domaine St. Laurent’s deep connection to the land and dedication to quality winemaking remains at the heart of its growth strategy.
For more information about Domaine St. Laurent, upcoming releases, and distribution opportunities, please visit the website at www.domainestlaurent.com.
About Domaine St. Laurent
Domaine St. Laurent represents the work of three generations of the St. Laurent family in a rugged corner of Oregon’s Rogue Valley wine country. With a vision for crafting French-style Pinot Noir with notable complexity and minerality, the St. Laurents planted a vineyard in the rocky, inhospitable soils where the valley rises to the Cascade range at 1,600 feet elevation. Georges St. Laurent acquired the 1,500-acre property in 1985 to raise angus cattle; his son Will joined the business and eventually spearheaded the vineyard planting and creation of Domaine St. Laurent in 2017, following a more than a decade of meticulous planning and research into the site’s climate and soils and its suitability for fine wine grapes.
