Today on the First Day of Spring, the Come Over October Team Launches New Wine Advocacy Campaign, ‘Share & Pair Sundays’™

March 20, 2025Who: The team that brought you ‘Come Over October’™: America’s leading wine writer and author, Karen MacNeil together with wine communication professionals, Kimberly Noelle Charles and Gino Colangelo

What: Launches new Spring wine advocacy campaign, ‘Share & Pair Sundays’™

When: Active promotion will run for 10 Sundays this Spring, from March 23rd — May 25th — however, we invite you to share and pair any day of the week and any Sunday of the year.

Where: Wine companies and organizations from coast to coast and internationally will be participating. The United States produces wine in every states and many have joined to celebrate togetherness from California, to Missouri, to Pennsylvania, Maryland, New York and beyond.

Why: Faced with tariffs, economic uncertainty, and increased competitions as well as the existential threat of neo-Prohibitionism, wine needs advocacy, now more than ever.

More: Come Together — A Community for Wine (the mission-driven company created by Karen, Kimberly, and Gino) is supported by foundational partners Freixenet Mionetto, J. Lohr Vineyards & Wines, Jackson Family Wines and Southern Glazer’s Wine & Spirits as well as many other leading wine companies including Joesph Phelps, the Wine Group and Total Wine & More. Media companies Wine Enthusiast Vinepair, Wine Business Monthly, The Tasting Panel, and The Somm Journal are also supporters.

The Come Over October and Share & Pair Sundays campaigns were both created to tell the positive story about wine’s cultural, historical, social and culinary relevance. Please learn more about our cause and our supporters at www.cometogetherforwine.com or www.shareandpairsundays.com. Follow us @shareandpairsundays and @comeoveroctober on Instagram and join the cause!

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