SEBASTOPOL, CA – March 17, 2025 – Lynmar Estate, a family-owned producer of premium Pinot Noir and Chardonnay rooted in the heart of the Russian River Valley, is thrilled to announce the promotion of tenured winemaker Pete Soergel to General Manager/Winemaker.
In this pivotal role, Soergel will build upon resident proprietors Lynn and Anisya Fritz’s long-term vision and four-decade history of realizing the fullest potential of Lynmar’s distinguished estate vineyards spanning the Russian River Valley and Sonoma Coast.
With an impressive thirteen-year tenure at Lynmar, learning directly from and working alongside the proprietors, Soergel embodies the estate’s dedication to meticulous farming, exceptional winemaking, and genuine connection. His background in farming, coupled with his extensive career in winemaking, perfectly aligns with Lynmar’s cumulative approach to crafting premier Pinot Noir and Chardonnay.
“We are here to create and develop people who share a belief system about Lynmar. Not only the product, but what we do and why we do it,” said Lynn Fritz, owner and proprietor of Lynmar Estate. “Pete’s promotion reflects our confidence in his ability to lead our team and continually elevate every aspect of the estate, from farming, to winemaking, hospitality, community building, and environmental stewardship.”
In this role, Soergel will play a key part in maintaining Lynmar’s leadership in sustainability, building upon recent accomplishments such as achieving carbon-negative status, operating on solar power, and pioneering innovative wastewater worm bin systems.
“I am honored to step into this role and continue building upon the incredible foundation established by the proprietors,” said Pete Soergel. “I am excited to lead our talented team as we strive to elevate the Lynmar experience further. Together, we look forward to sharing our passion for sustainable winemaking and hospitality with our guests and community.”
For more information about Lynmar Estate and its commitment to exceptional farming, winemaking and hospitality in Russian River Valley, please visit www.lynmarestate.com.
About Lynmar Estate
Located in the heart of Russian River Valley, Lynmar Estate is a preeminent producer of Pinot Noir and Chardonnay wines. Resident proprietors Lynn and Anisya Fritz are intimately woven into daily operations, sharing overarching values of sustainability, world-class winemaking, locally sourced food, and community. Always more than the sum of its parts, Lynmar Estate comprises four touchstone vineyard parcels in Russian River Valley, beginning with Quail Hill Vineyard established by the family in 1980.
