SANTA ROSA, Calif. (November 21, 2024) – Sonoma County Vintners (SCV) is pleased and excited to announce their new comprehensive member partnership with Wine Industry Network (WIN).
This new partnership between SCV and WIN is designed to provide SCV Winery Members and SCV Affiliate Members with new benefits and discounts to WIN’s extensive programs, WIN membership, and WIN Expo, its Annual North Coast Wine Industry Trade Show and Conference. SCV is the Featured Association Sponsor for the 2024 WIN EXPO, scheduled for December 5 at the Sonoma County Fairgrounds & Event Center in Santa Rosa.
In addition, increased exposure and visibility for programs, events, and member services for both organizations will be activated throughout 2025 as another key partnership benefit.
“Sonoma County Vintners has always been proud and honored to work with our friend George Christie and his fantastic team at WIN,” said SCV Executive Director Michael Haney. “Through this new enhanced partnership, SCV will expand access and member discounts for our members to much of WIN’s impactful programming. This will enhance our continuing educational opportunities for our members while increasing our support and visibility to our Sonoma County wine community.”
“Much of the success our industry has experienced is the direct result of a collaborative mentality and there’s no better example of this in action than the efforts of our winery associations, and Sonoma County Vintners serves as a shining example,” said George Christie, President of Wine Industry Network. “Wine Industry Network is very much modeled after our winery associations, but focused on the vendors that support our industry, so when the opportunity to partner and collaborate more closely with SCV presented itself, we knew this was a win-win for our membership as well as theirs,” added Christie.
About Sonoma County Vintners
Sonoma County Vintners (SCV) connects Sonoma County wine and the global marketplace for the sustainable growth and prosperity of our members and community. SCV represents over 250 wineries throughout the county. The organization actively promotes Sonoma County and its world-class wineries through educational programming and marketing initiatives; advocates for its members at local, state and federal levels; and contributes to the local communities through the Sonoma County Vintners Foundation. Sonoma County Wine Celebration, its annual fundraiser, benefits nonprofit organizations throughout the region. To learn more about Sonoma County Vintners, visit sonomawine.com.
About Wine Industry Network
Wine Industry Network is THE business resource for the North American Wine Industry sharing news and information, supplying products and service resources, and providing education & industry networking opportunities. Learn more at wineindustrynetwork.com.