India, 13th November 2024 – Cellar 33 made a memorable impact with a successful showcase at ProWine India 2024, presenting a curated portfolio of premium champagne, wine, and spirits to an enthusiastic audience of industry professionals, sommeliers, and connoisseurs. As Cellar 33 dedicated to premium beverages, their presence at the event highlighted its commitment to bringing the finest selection from Europe to the Indian market.
With 25 producers and 42 distinct offerings, Cellar 33’s showcase featured exclusive collections, including 14 renowned Champagne producers, the iconic Crémant de Bordeaux, and top selections from Château de Pressac and Château de Lacquy. The highlight included appearances by global soil experts Claude and Lydia Bourguignon, who shared insights on terroir’s influence on wine quality and character.
“We are thrilled with the reception Cellar 33 received at ProWine India 2024,” shared Amrita Singh, Co-Founder of Cellar 33. “Bringing our curated selection to the Indian market and connecting with such an engaged audience was a witness to India’s evolving appreciation for premium wines and spirits.”
Mattia Antonio Cianca, Co-Founder of Cellar 33, added, “Our aim was to bridge the gap between Europe’s wine heritage and India’s rapidly growing wine culture. We are excited to continue building connections that enhance the understanding and enjoyment of these exceptional products in India.”
In addition to showcasing premium champagnes and wines, Cellar 33’s exhibit also included Archibald tonic, an artisanal degustation tonic that brought a modern twist to the tasting experience. Cellar 33’s sophisticated presentation and its elite selection of wines and spirits proved to be a highlight of ProWine India 2024, setting a new standard for future industry events.
About Cellar 33:
Cellar 33 represents the culmination of a shared passion for wine between Amrita Singh and Mattia Antonio Cianca. In 2020, their collaborative efforts led to the formation of a distinguished partnership, culminating in the founding of CELLAR 33 in 2023. Based in Bordeaux with a special focus on the Indian market, CELLAR 33 is an elite import-export and marketing agency. CELLAR 33 is dedicated to curating and promoting an exclusive selection of Champagne, wine, and spirits. The agency excels in building a robust business network across global markets while providing unmatched branding and marketing expertise. Their portfolio features active participation in prestigious exhibitions, including Vinexpo (Mumbai & Delhi) and Prowine India. With profound knowledge of products, processes, and people, CELLAR 33 blends decades of branding and marketing expertise with deep wine and sommelier knowledge, offering unparalleled insights and solutions to elevate brands within the esteemed wine and spirits community.
