”The Store Brands Phenomenon 2024” Private Label Trade Show
will be held Nov. 17-19 in Chicago
NEW YORK (October 8, 2024) – In response to soaring demand for global foods and flavors, PLMA has announced that more than 800 international suppliers and a record 50+ country pavilions will be featured at “The Store Brands Phenomenon 2024 – Empowering the Retail Industry” Private Label Trade Show, November 17-19 at the Donald E. Stephens Convention Center, Chicago.
Authentic international foods and nonfoods from more than 60 countries will be showcased in the North, South and Sky Halls at the convention center. The globally diverse product assortment includes gourmet and specialty food, ethnic products, authentic flavors, personal care items, household products and unique ingredients from their origin country.
The exhibit floor will include a record 50+ country and regional pavilions from North and South America, Europe and Asia to help buyers to source new and innovative products for today’s global consumer. These include five new pavilions this year:
- Morocco: Couscous, cotton candy, rice and more will be on display.
- Poland: Functional beverages, smoothies and vodka.
- Vietnam: Spices, seasonings, fruit juice and coconut milk.
- Portugal: Rice-based ready meals.
- Costa Rica: Frozen and dried pineapple and healthy snacks.
In addition, there will be expanded pavilions from Australia, Canada, Chile, France, Greece, Guatemala, Italy, Peru, Spain, Ukraine, and many other countries and regions.
Among the trends attendees will see this year at booths from international suppliers:
- Baby diapers/adult incontinence.
- Personal beauty products, including creams, toners, serums.
- Convenience foods and snacks with healthy attributes.
- Wine and spirits from Australia, France, Italy, South Africa, Argentina, Chile and more.
- Tequila from Mexico.
- Japanese gin.
- Nonalcoholic spirits.
Along with food and beverages, there’s a 25% increase in nonfood international booths this year, making it one of the fastest-growing segments of the Show. Nonfood categories include Beauty, Household Cleansers & Detergents, Paper & Plastics, Self-Care & Wellness and Pet Products.
The impressive growth of suppliers from outside the U.S. comes at a time when consumers across generations continue to explore international food and drinks.
“People have been increasingly enjoying international food for several reasons, including cultural exploration, globalization awareness, social media influence, health consciousness and more,” said Enriketa Beluli, Manager of Global Pavilions at PLMA.
Younger consumers are especially interested in food experimentation, Beluli noted.
“Gen Z and Gen Y travel a lot more, which gives them access to global cuisines. They value authentic international products,” Beluli added.
CLICK HERE to watch our news report on the pavilions and international suppliers.
International suppliers will join nearly 1,800 exhibitors and more than 3,000 booths at the Show, which has consistently received a prestigious Gold 100 ranking as a top U.S. trade show.
Along with international products, exhibitors will showcase the latest innovations in American-made/U.S.-manufactured foods, beverages, flavors, ingredients, refrigerated and frozen foods, sustainable packaging, pet care and foods, self-care, personal beauty, baby care, household goods, wine and spirits, general merchandise, and much more.
CLICK HERE for details and registration information.
About PLMA
The Private Label Manufacturers Association (PLMA) is a non-profit trade organization founded in 1979 to promote the store brands industry. With executive offices in New York and International Council offices in Amsterdam, PLMA represents more than 4,800 member companies worldwide. In addition to the Annual Private Label Trade Show in Chicago and its World of Private Label International Trade Show in Amsterdam, PLMA provides annual conferences, executive education and professional development opportunities. Follow PLMA on plma.com, plmainternational.com, and on social media:
