Holly’s Hill Vineyards Expands with Brewery and Lunch Menus to Meet the Evolving Preferences of Younger Wine Enthusiasts
Placerville, El Dorado AVA, CA – (June 18, 2024) Longtime students and artisans of exceptional Rhône style wines, Holly’s Hill Vineyards located in the Pleasant Valley region within the El Dorado AVA is embracing change to enhance the overall experience for customers. Recognizing the evolving alcohol preferences of younger wine enthusiasts and their growing interest in casual yet engaging experiences, the vineyard has introduced a Brewery and a Market Menu to complement its celebrated wines and the tastes of easy lifestyle consumers.
This transformation aims to attract a younger demographic who value the experience of discovery in a relaxed setting. At Holly’s Hill guests can choose their level of engagement whether they prefer leisurely connecting with friends over a shared bottle of wine or a more in-depth exploration of brewing techniques from Josh Bendick, Brewer, Co-Winemaker and Chef. By offering this broader range of choices and experiences, Holly’s Hill appeals to both wine aficionados and casual visitors seeking a memorable day out without the time constraints or the high tasting fees found elsewhere.
“This has been a natural progression for us as we have added elements of our own preferences when going out,” said Carrie Bendick, Co-winemaker and Owner of Holly’s Hill Vineyards. “Holly’s Hill is a welcoming environment where guests can gather with friends and family to enjoy not only our wonderful wines but also a variety of high-quality beers and food that enhances their overall experience. We believe these additions resonate with a diverse group of people and encourage them to make lasting connections with us.”
Located on the same picturesque grounds in the fresh mountain air as the winery, Holly’s Hill Vineyards Brewery, offers a range of classic beer styles crafted by Josh. There are regularly five beer styles on tap with a sixth rotating seasonal brew.
Visitors have regularly enjoyed Josh’s lunch pairing events with offerings like seafood tostadas to paella to tri-tip sandwiches that appeal to a wide and varied audience. These lunches continue each month, highlighting the distinct flavors of Holly’s Hill mountain-grown wines and beers. Now visitors can also indulge any day of the week in a selection of small bites from the Market Menu such as artisanal cheeses, charcuterie and French Sausages providing ideal pairings for an easygoing vineyard picnic.
Since introducing its brewery offerings last year, Holly’s Hill has attracted a broader audience who appreciate the variety and craftsmanship of both wine and beer. The success of the brewery and the introduction of new lunch pairings underscore the vineyard’s dedication to providing exceptional quality and variety while appealing to visitors who are looking to distance themselves from daily hassles.
“Over the past year, we’ve seen how much our guests enjoy the option to explore craft beers alongside our wines” says, Josh Bendick. “Our first anniversary is coming up and we’re excited to make it a celebration.”
On July 13 & 14, 2024 Holly’s Hill will host the Brewery Anniversary. Guests will be treated to French Sausages from the Market Menu while they sample beer offerings. There will be live music on Saturday from According to Bazooka playing Americana originals with a vintage vibe. Reservations for the celebration can be made online, by calling or emailing Holly’s Hill.
www.hollyshill.com
winery@hollyshill.com
(530)344-0227
