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Fine Wine Importer Demeine Estates Announces President Philana Bouvier Receives North Bay Business Journal’s Women in Wine Trailblazer Award 

NAPA VALLEY, Calif., June 5, 2024 – Napa Valley-based Fine Wine Importer Demeine Estates is excited to announce that President Philana Bouvier has been recognized as part of North Bay Business Journal’s 2024 Women in Wine Awards. North Bay Business Journal’s annual awards celebrate the achievements and contributions of female winemakers and wine industry professionals in the North Bay. 

Bouvier received the Trailblazer Award, which according to North Bay Business Journal, “celebrates a woman’s pioneering spirit, groundbreaking contributions, and forward-thinking innovations that have pushed the boundaries of winemaking, viticulture or business generally, and honors her role as a visionary driving positive change and setting new standards within the wine world.”

Bouvier’s Trailblazer profile focuses on her career journey and highlights her business successes and commitment to create space for women in the wine industry.  

“I’m very humbled to be among this impressive group of pioneering women in wine, and very appreciative of my team at Demeine Estates who have worked tirelessly to set a new standard for fine wine importers,” Bouvier said. “This award is particularly special as it recognizes those who push boundaries, which has been central to my professional growth and success over the years. I have been driven to push beyond gender boundaries to get more women into leadership and impactful positions in the wine industry, and also to push beyond traditional boundaries in the import world to create a new model that sets an accelerated pace for growth and performance to support our heritage producers from around the world.” 

Bouvier has been President of Demeine Estates, founded in 2020 by the Lawrence Family and CEO and Master Sommelier, Carlton McCoy Jr., since Spring 2021. Her leadership philosophy is guided by her mission to support a more diverse and inclusive wine industry. She has launched two key initiatives aimed to foster empowerment and elevate the role of women in the industry – Dream It, Live It and Empowered Women, Empower the World.  

Under Bouvier’s leadership, Demeine Estates has experienced impressive growth, expanding their portfolio to include some of the most iconic producers across Napa Valley Cabernet, Chianti Classico, Chablis, Champagne, Prosecco and Burgundy. The company signed five new partners between 2023 and Spring 2024, including legacy Champagne producer Philipponnat, iconic premium Prosecco producer Villa Sandi, Collio’s Borgo Conventi,  premier producer of Vino Nobile di Montepulciano Boscarelli, and iconic Brunello di Montalcino producer Sassetti Livio. They join import estates Mazzei, Belguardo, Castello di Fonterutoli, Zisola, Villa Marcello, La Chablisienne, Champagne Legras & Haas, Ca’ Rome, Domaine de Montille, Domaine Roc de l’Abbaye and Racines. Additionally, Demeine Estates oversees trade marketing and sales for Lawrence Wine Estates, a global leading portfolio of historical and multi-generational fine wine estates in Napa Valley, including Heitz Cellar, Ink Grade, Burgess, Stony Hill, Haynes Vineyard and Brendel. 

“Philana is a true trailblazer and has worked to support initiatives to increase diversity and inclusion within the industry, which has been core to the Demeine Estates philosophy,” said Demeine Estates co-founder Carlton McCoy, Jr. “She also sets an example for pushing beyond what others thought was impossible, in all aspects of her personal and professional pursuits. This is a well-deserved recognition.” 

About Demeine Estates

Demeine Estates is a family-owned producer, importer and marketer of the world’s finest wines based in the heart of Napa Valley, California.  A leader in luxury wines in the U.S., Demeine Estates sets the standard in exceptional marketing, fine wine sales, and distribution services. Founded by The Lawrence family and Carlton McCoy Jr., MS, and led by President Philana Bouvier, Demeine Estates’ curated portfolio also consists of both premium family-owned domestic and international producers who represent exceptional wines anchored by quality viticulture. www.demeineestates.com 

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