May 15th – Paso Robles, CA –Riboli Family Wines has appointed Brian Benson to lead the new San Simeon Estate Winery as Associate Winemaker. Prior to joining San Simeon, Benson distinguished himself along California’s Central Coast as a talented winery owner and winemaker, establishing his eponymously named Brian Benson Cellars in 2003 when he was just 19 years old. Following the winery’s move to Tin City in 2015, Benson garnered an even larger following for his fruit-forward, naturally balanced wines. After discontinuing his brand, Benson joined San Simeon Estate Winery in 2024.
“I’m excited and honored to be working for a family with so much history in the wine industry,” says Benson. “As Associate Winemaker for San Simeon Estate Winery, the Riboli’s are providing me with an unparalleled opportunity for creativity, collaboration, and fulfillment of my winemaking passions. I hope to make a meaningful impact and contribute to the ongoing success of Riboli Family Wines.”
Benson will work out of the new San Simeon 51-acre estate winery located in the Willow Creek District of Paso Robles. The vineyards have been planted and renovations are underway with the tasting room scheduled to open sometime in 2025.
“We are excited to work with Brian on our San Simeon wines – especially the wines that will come from the estate vineyards. He has a genuine fondness for Paso Robles and Monterey and he has a great palate, attuned to the marketplace as much as to our vineyard sources,” says Anthony Riboli, 4th generation winemaker of Riboli Family Wines.
The San Simeon portfolio of wines was established in 1992 and reflects the best lots from the family’s estate vineyards; all vineyards are certified sustainable and the San Simeon estate vineyard is organically farmed.
To learn more about San Simeon, please visit https://www.sansimeonwines.com
