To mark the first anniversary of adding three new wines to their portfolio, Silk & Spice is sending three lucky winners on an unforgettable trip to Portugal.
May 9th – Silk & Spice, a leading Portuguese wine brand renowned for its sense of adventure and exploration, announces the launch of its exhilarating “Unleash Your Inner Explorer” sweepstakes this spring. This giveaway celebrates the one-year anniversary of the brand’s successful expansion in the US with the launch of three new wines—White Blend, Silk Route, and Spice Road.
As a Portuguese brand dedicated to inspiring consumers to experience new things, cross new frontiers, and explore the world around them, Silk & Spice is giving three lucky individuals a chance to discover magnificent Portugal. Winners will have the opportunity to immerse themselves in the stunning beauty of Portugal, from its charming cities to its picturesque coastal villages. The grand prize will include round-trip airfare, accommodations, guided tours and more ensuring that winners can relax and enjoy every moment of their Portuguese adventure.
Silk & Spice’s original and highly awarded Red Blend – an impressive +90 points by Wine Enthusiast, with its status as the best-selling Portuguese Red Blend in the US market, led the way for the brand’s expansion journey and range extension in the competitive North American market.
“The year 2023 boasted a massive growth opportunity for Portuguese wines, and they’ve continued to build popularity among US consumers nationwide,” says Stephen Brauer, Chief Executive Officer at Evaton – Sogrape’s US Importer. “Rounding out the portfolio, the three new Silk & Spice wines were crafted to captivate new consumers and inspire consumption moments for wine enthusiasts who share our spirit of adventure. Because these wines are a tribute to the art of Portuguese blending, showcasing the nation’s rich diversity in terroirs and grape varietals, we’ve initiated this sweepstakes to offer consumers an opportunity to immerse themselves in the essence of Portugal first-hand.”
As Silk & Spice’s rapid growth in the U.S. continues, the brand’s dedication to encouraging consumers to continually explore remains unwavering. Therefore, the decision to sponsor a trip to Portugal aligns seamlessly with the brand’s profound Portuguese heritage. After all, the country’s popularity among travelers and wine enthusiasts is undeniable. Last year, tourism in Portugal hit unprecedented numbers with over 30 million tourists visiting the breathtaking country, according to Portuguese travel authority travelBI by Turismo de Portugal. And the draw to Portugal is especially strong for US consumers; travelBI reported 2 million United States residents visited Portugal in 2023 alone.
The sweepstakes will start on April 8, 2024, and conclude on May 19, 2024. To enter, participants can visit the Silk & Spice “Unleash Your Inner Explorer” sweepstakes website at https://silkandspice.com/
About Silk & Spice
First launched in 2016, Silk & Spice pays homage to the sense of adventure, knowledge, and courage of the Portuguese sailors who, during the Age of Discovery, started the silk and spice trade routes connecting the far east to the rest of the world. The wine is expertly blended to capture the silky and spicy aromas and flavors found in Portuguese indigenous grapes, and the fruit forward, contemporary taste has struck a chord with the US consumer. Thanks in part to the Red Blend’s success and the desire to deliver new flavors and experiences to our consumers, the brand expanded its wine portfolio in 2023 with the launch of a Portuguese White Blend and two complementary Red Blends: Silk Route and Spice Road.
