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Viña La Playa Partners with Capital Azul to Support Marine Conservation Efforts in Chile

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Novato, CA, March 19, 2024 – Viña La Playa, the first winery in Latin America to become a member of 1% For the Planet, is thrilled to announce its partnership with Capital Azul, an environmental conservation organization dedicated to creating marine refuges in Chile. This collaboration aims to increase biodiversity, revitalize local economies, and enhance environmental and community benefits along Chile’s coastline.

Capital Azul’s pioneering initiative, in partnership with artisanal fishermen, seeks to establish the first network of marine refuges in Chile. These refuges will serve as protected areas, safeguarding critical marine habitats and species while fostering sustainable fishing practices.

“We are proud to support Capital Azul in their mission for a more sustainable and healthy future for our oceans,” said Pamela Avilés, Chief Winemaker at Viña La Playa. “Through this partnership, we aim to contribute to the preservation of marine ecosystems, ensuring their vitality for generations to come.”

Viña La Playa, known for its commitment to environmental stewardship, is a proud member of “1% for the Planet.” As part of this global network, Viña La Playa pledges to donate 1% of its annual sales to environmental charities dedicated to protecting and conserving our planet. This partnership underscores Viña La Playa’s dedication to sustainability and its proactive role in mitigating climate change and preserving natural resources.

“By joining forces with Capital Azul and other environmental organizations, we reaffirm our commitment to be active participants in the fight against climate change,” added Avilés. “Together, we can make a tangible difference in safeguarding our oceans and promoting a more sustainable future.”

About Viña La Playa

La Playa Wines is a renowned wine producer committed to crafting exceptional wines while prioritizing environmental sustainability. With vineyards located in diverse regions of Chile, La Playa Wines embraces eco-friendly practices to minimize its ecological footprint and preserve natural resources. Additionally, the winery has earned sustainability certification, recognizing its efforts in environmental stewardship, as well as a vegan certification, ensuring that all its wines are produced without the use of any animal-derived products.

About Cabernet Corp

Cabernet Corp, based in Novato, California, is a nationally distributed wine importer specializing in wines from Chile, Argentina, and New Zealand. As a family-owned wine company, Cabernet Corp represents a select few family-owned, sustainably driven wineries.

About Capital Azul

Capital Azul is an environmental conservation organization dedicated to protecting marine ecosystems in Chile. Through collaborative efforts with artisanal fishermen, Capital Azul works to establish marine refuges aimed at conserving biodiversity, revitalizing local economies, and fostering sustainable practices along Chile’s coastline.

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