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Distinguished Vineyards Chooses Enolytics’ DTC Software to Drive Revenue Growth and Enhance Customer Experience


NOVATO, CA. – March 19, 2024 – Distinguished Vineyards, a premier wine company with an established reputation for producing globally renowned wines and offering acclaimed hospitality experiences has partnered with Enolytics, a leading provider of advanced data analytics solutions for the wine industry to leverage their Direct-to-Consumer (DTC) software. This strategic collaboration marks a significant milestone for Distinguished Vineyards as they aim to revolutionize their customer engagement strategies and drive sustainable growth in the highly competitive wine market.

“We are thrilled to announce our partnership with Enolytics and our adoption of their innovative DTC software,” said Lindsey Eddy-Cort, Distinguished Vineyards’ vice president of consumer sales & hospitality. “In today’s dynamic wine industry, understanding our customers’ preferences and behaviors is more important than ever before. Enolytics’ data analytics capabilities will provide us with invaluable insights to tailor our offerings, strengthen relationships with our members, and drive sustainable growth.”

Enolytics’ DTC software offers wineries powerful tools to harness the potential of data analytics, enabling them to make informed business decisions, optimize marketing efforts, and enhance customer satisfaction. By leveraging Enolytics’ cutting-edge technology, Distinguished Vineyards, which includes Argyle Winery in Oregon’s Willamette Valley, MacRostie Winery and Vineyards in Sonoma County, and Markham Vineyards in Napa Valley, seeks to boost revenue, improve member retention, and elevate the overall customer experience throughout their acclaimed portfolio of wineries.

Enolytics’ DTC software empowers wine businesses like Distinguished Vineyards to:

  • Gain deep insights into customer preferences and purchase patterns.
  • Personalize marketing campaigns and offerings to target specific customer segments.
  • Enhance member loyalty and retention through tailored experiences and retention programs.
  • Optimize inventory management and pricing strategies based on real-time business trends.
  • Drive revenue growth and maximize profitability in direct-to-consumer sales channels.

“We are delighted to welcome Distinguished Vineyards to the Enolytics family,” said Enolytics Co-founder and CEO Cathy Huyghe. “Our mission is to empower wineries with the tools and insights they need to thrive in today’s competitive landscape. We look forward to supporting Distinguished Vineyards in their journey toward achieving greater success and delivering exceptional experiences to their customers.”

About Enolytics

Enolytics is changing the way wine and spirits companies grow through the power of data. Their SaaS-based solutions provide data-driven business intelligence and advanced analytics to beverage alcohol companies around the world through their user-friendly platforms. A woman-owned business, Enolytics balances the warmth of wine and food world relationships with level-headed pragmatism and real-world financial savvy to deliver innovative and disruptive technological solutions to the industry. For more information, visit www.enolytics.com.

About Distinguished Vineyards

Formed in 2008, Distinguished Vineyards is a dynamic mid-size wine and spirits company that includes a collection of iconic, premium brands from around the world. Recognized as benchmarks from their regions, the portfolio includes the highly acclaimed Argyle Winery in Oregon’s Willamette Valley, MacRostie Winery in Sonoma County, Markham Vineyards in Napa Valley, Wither Hills from Marlborough, New Zealand, FUJI Whisky from Japan, and Dough Wines, the company’s innovative philanthropic partnership with the James Beard Foundation. Dedicated to excellence, social equity and sustainability, Distinguished Vineyards includes more than 1,000 acres of sustainably certified estate vineyards and has achieved local certification for sustainable practices at each of its wineries. For more information, visit www.distinguishedvineyards.com.