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Family Winemakers of California Announces New Board of Directors to Address Today’s Challenges for 2024/2025 Term


(Windsor, CA – Monday, February 12) – Family Winemakers of California (FWC), the pioneering organization founded in 1990 to unite family-owned and operated wineries, is proud to announce the appointment of its new Board of Directors. Committed to navigating the contemporary challenges facing the wine industry, the board members will collaborate in advocating for the interests of FWC members with local, state, and federal government bodies, consumers, and within the broader wine industry.

“The need for a leading voice for the many wineries who are family-owned and operated is stronger than ever,” said Pete Downs, President of FWC. “California wineries face several challenges right now, and we take our responsibilities seriously. I’m happy to welcome the new members of the Board, and look forward to great days ahead.”

The newly appointed Board of Directors comprises seasoned professionals and industry leaders dedicated to advancing the mission of FWC. Their diverse expertise spans areas such as viticulture, winemaking, business, marketing and advocacy.

Leadership Team

  • Chairperson: GinaLisa Tamayo
  • Affiliation: Jackson Family Wines

In her role at Jackson Family Wines, GinaLisa specializes in maintaining relationships with government and regulatory officials, implementing programs for regulatory compliance, and tracking legislative matters at all levels. Her expertise extends to creating and implementing communication plans for corporations, non-profit organizations, and political campaigns. 

  • Managing Vice Chairperson: Bruce Lundquist
  • Affiliation: Rack & Riddle, Co-Founder and Co-CEO

With over 26 years of experience in natural resource and agricultural-based industries, Bruce is deeply involved in legislative, regulatory, and water issues affecting the California wine industry. 

  • Treasurer & Secretary: Jon Phillips
  • Affiliation: Inspiration Vineyards and Custom Crush, Owner/Founder

Jon, founder, winemaker, and owner of Inspiration Vineyards & Winery, brings extensive experience in farming, winemaking, and small business management. His responsibilities span farming, operation of a Custom Crush facility, tasting room management, wine production, sales, and marketing.

The FWC Board of Directors is committed to intensifying its advocacy efforts on behalf of its members. By engaging with local, state, and federal authorities, the board aims to address regulatory challenges, promote fair legislation, and champion the interests of family-owned wineries. Additionally, the board will work collaboratively with Regional Directors and the wine industry to foster a supportive environment for innovation and excellence.

Regional Directors

Region 1 (Sonoma, Marin, Mendocino):

  • Tom Hinde, Prestige Wine Company, Owner/Founder
  • Alison Smith Story, Smith Story Wine Cellars, Owner/Founder

Region 2 (Napa & Lake):

  • Matt Crafton, Chateau Montelena, Winemaker
  • Joe Harbison, Harbison Estate Wines, Owner/Founder
  • Kara Krushin, Maroon Wines, General Manager

Region 3 (West Bay Area):

  • Tim Slater, Sarah’s Vineyard, Owner/Founder

Region 4 (Sierra Foothills):

  • Paul Bush, Madroña Vineyards, Owner/Founder
  • Robert Sobon, Sobon Estate & Shenandoah Vineyards

Region 5 (North & North Central Valley):

  • Scott Harvey, Scott Harvey Wines, Owner/Founder

Region 6 (Central Coast):

  • Jeffrey Blair, Blair Wines, Owner/Founder
  • Jamie Kinsler, Sanguis Wines, Owner/Founder
  • Mike Brown, Cantara Cellars, Owner/Founder

Region 7 (Southern California):

  • Damian Doffo, Doffo Winery, Manager
  • Skip Coomber, Coomber Craft Wines, Owner/Founder

Region 8 (South Central Valley):

  • Steve Schafer, San Joaquin Wine Company, Owner/Founder
  • Region 9 (Clarksburg, Lodi, Livermore):
  • Haley Maciel, HayLo Wines, Owner/Founder

Executive Leadership

  • President: Pete Downs (Retired from Kendall Jackson)
  • Chair Emeritus: Ron Fenolio (Veedercrest Wines)

About Family Winemakers of California

Established three decades ago, Family Winemakers of California serves as a collective force for 5,400 family-owned and operated wineries in the state. Over the past 30 years, the organization has tirelessly addressed post-Prohibition restrictions in California law and championed efforts to enhance access to domestic markets. The organization is at the forefront for increased market access, safeguarding individual freedom from government over-regulation, and nurturing the collective aspiration to produce the finest wines.



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