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Wine Berserkers Announces BerserkerDay 15: The Black Friday of Direct-to-Consumer Wine Commerce 

January 19th – WineBerserkers.com, the world’s largest online wine community, is thrilled to announce its 15th annual BerserkerDay event. BerserkerDay 15 will be held on January 26, 2024 and open to all site visitors, with some special sales and functionality available exclusively to the forum’s tiered membership base. 

Now in its fifteenth year, BerskerDay is an annual marketplace sales event that features exclusive deals from wineries and retailers across the country. In addition to the deep discounts and exclusive offerings, the event is famously interactive by giving both merchants and buyers a chance to connect directly about each offering. This year is expected to be the biggest BerserkerDay yet with an anticipated $2 million in sales. 

How it works 

Beginning at 7:30 am PST on January 26th 10 new BerserkerDay deals will be published every 30 minutes throughout the day. Each offer is exclusive to BerserkerDay, many are limited and sell out quickly. BerserkerDay participants can only access a merchant deal from WineBerserkers.com but will complete their final transactions directly with the winery or retailer. 

BerserkerDay 15 will feature 105 different sellers including 15 “newbies,” small artisan wineries new to the event. BerserkerDay participants can expect deals on exclusive bottlings as well as rare chances at back vintage and aged wine. There will also be deals for premium foods and deep discounts on wine accessories. 

LINK to the Event 

Unique Features of Berserker Day 15 

As a celebration of the founding of WineBerserkers.com, BerserkerDay gives participants a chance to discover new wineries and connect directly with the winemakers they’re buying from. It’s also a barrage, with a new deal rolling out every half hour and many selling out very quickly. 

Here are some of our favorite parts of the event: 

  • Community Engagement: True to the spirit of Wine Berserkers, the event emphasizes community involvement. Winemakers and winery owners connect directly with potential

customers in the online forum, many of whom stay in touch throughout the year. The site’s faithful often even budget Berserker Day into their annual wine spend! 

  • Early Access and Exclusive Deals – Some deals and special discounts are available exclusively to members of the paid user groups within the community. Both the Grand Cru Crü and Monopole Crü tiers offer their own special access as part of the event. 
  • Unicorn Raffle: The Unicorn Raffle offers a chance to win an ultra-premium “unicorn wine” as well as dozens of gift cards for wine retailer JJ Buckley. A significant portion of the raffle proceeds will be donated to charity, adding a philanthropic aspect to the event. 
  • Live Auctions: A series of live auctions will be held beginning at 2pm, ending at 8pm PST. The auctions will feature exceptional items like large format bottles, multiple vintage verticals, and other rarities and limited editions from participating wineries and businesses. 

Join the Celebration 

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Whether you’re looking to discover new wineries, connect directly with artisan winery operations, or simply take advantage of the fantastic deals, BerserkerDay promises to be an event not to be missed! 

For more information, visit WineBerserkers.com and follow the hashtag #berserkerday and bd15 on social media. 

LINK to the Event 

WineBerserkers.com

About Wine Berserkers 

Wine Berserkers was founded in 2009. The site is a vibrant and active community of tens of thousands of members in all aspects of the wine world, from beginning collectors to seasoned winemakers and importers. It continues to be a leading platform for wine discussions, discoveries, and insight within the wine world.

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