(Sep. 8, 2023; Yountville, Calif.)—This month, Napa Valley-based Cliff Lede Vineyards has unveiled new interior design at the winery’s tasting room and Backstage Tasting Lounge, located in the Stags Leap District. Brian Anderson of Sebastopol-based BAADesign, formerly “Chief Magic Maker” at Ken Fulk Design, led the creative vision for the reimagined space, juxtaposing deep hues and textures with clean lines of pine paneling resulting in a decidedly fresh and contemporary look.
“We love that the new design enhances our spirited approach to hospitality at Cliff Lede Vineyards,” says second generation vintner and director of communications, Jason Lede. “We pride ourselves in making exceptional wines and are thrilled to showcase them to guests in a setting that speaks to our culture.”
Throughout the tasting room, guests will find an amalgamation of vintage and contemporary furniture pieces, all finished in a variety of custom fabrics, from a range of designers including Arhaus, Mod Shop, Nuevo Living, Room & Board and CB2, as well as eye-catching custom tilework and light fixtures by Ann Sacks, Daltile, Visual Comfort, Currey & Company and Restoration Hardware. These elements have been introduced to enhance the overall atmosphere and speak to the Lede Family’s love of wine, art and music, providing the perfect backdrop for experiencing the winery’s portfolio of meticulously crafted, estate-driven wines.
“I aimed to ‘remaster’ the space with a touch of rockstar edge,” notes Brian Anderson, who cites the winery’s ‘Rock Blocks’—vineyard blocks named after founder Cliff Lede’s favorite songs— as his major source of inspiration.
A standout feature of the refresh was Anderson’s use of thoughtfully sourced wallcoverings in lieu of paint. Inside the winery’s luxe Backstage Tasting Lounge, where a rotating selection of fine art and the winery’s collection of signed guitars are showcased, Anderson chose to depart from the standard gallery white and opted for a handcrafted and bold cork wallcovering, “Blackened Bark” by Philip Jeffries, creating a striking high-contrast backdrop that allows the artwork from musicians such as Grace Slick, Jerry Garcia, and Bernie Taupin, among others, to “pop” off the walls.
Even the bathrooms are a must-visit at Cliff Lede Vineyards. The women’s restroom features a playful and intricately painted wallcovering by Osborne & Little that depicts a Cornish valley garden with bursting echinacea flowers, wild grasses, daisies and poppies, while the men’s room is clad in vibrant vertical stripes of fine wallpaper by French wallpaper publishing and design house Élitis.
The tasting room is open daily from 10 a.m. to 4 p.m. Reserved Table tastings are available from $60 per person and feature current releases from Cliff Lede Vineyards. Collectors may opt for the views and comfort of the VIP tasting, which features single vineyard, appellation, Platinum or library wines from Cliff Lede Vineyards from $90 per person. Elevated tastings are also hosted in the Backstage Tasting Lounge from $110 per person. Guests may book online at cliffledevineyards.com/visit/ or by calling the winery directly at (707) 944-8642. All experiences are available by appointment and walk-ins may be accommodated based on availability. Private tastings and tours of the winery are available with advance reservation.
About Cliff Lede Vineyards
First established by Cliff Lede in 2002 with the purchase of 60 acres in the Stags Leap District, Cliff Lede Vineyards has become a leading family-owned producer of Bordeaux variety wines with more than 160 acres of estate vineyards across Stags Leap District, Calistoga and Carneros. The 25,000 square foot Howard Backen-designed winery and network of caves provide an ideal home for Cliff Lede’s wine production. Over the last two decades, the winery’s flagship estate bottling, Poetry Cabernet Sauvignon, has been awarded multiple 100-point scores across critical publications. Today, the winery is being ushered into its third decade by President and COO Tony Baldini, and next-generation vintner and Director of Communications, Jason Lede. Winemaking is led by Director of Winemaking Christopher Tynan and Winemaker Travis Bullard, while viticulture is managed by Director of Vineyard Operations Allison Wilson. The Cliff Lede Vineyards’ tasting room offers a complete Napa Valley lifestyle experience where the best in wine, music, art, architecture and nature intersect. A variety of indoor and outdoor tasting experiences and private tours, including tasting in the newly remodeled Backstage Tasting Lounge, are available with advance reservation, daily from 10:00 a.m. to 4:00 p.m.
About BAADesign
BAADesign, led by Principals Brian Andrew Anderson and Kaylee Villa, brings a wealth of expertise and creativity to the table. Brian previously held the title of “Chief Magic Maker” at Ken Fulk Inc. for 18 years, and in 2021 launched BAADesign. The firm boasts a diverse and noteworthy portfolio that includes both residential and hospitality projects. One of the self-described hallmarks of BAADesign is the team’s ability to seamlessly blend various styles, ranging from the serene and minimalist “Monochromatic and Zen” to the bold and vibrant “Many-layered look sporting a harmonious cacophony of colors and patterns.” With a unique vision and innovative approach, BAADesign endeavors to make a significant mark in the world of design.
