June 19th – Castle Rock Winery is proud to announce that to appeal to a wider audience of consumers, Adriana Popovich, will be heading up a new highly focused social media campaign. Her goals in this new position will be to vastly widen Castle Rock’s brand exposer, working thru several popular social media platforms. Since Adriana started in April, Castle Rock’s followers on Facebook, Instagram, and Twitter have grown by approx. 80%.
Adriana has an extensive background in retail and interior design. She has been active in social media promotions for many years. Castle Rock’s president/owner Greg Popovich said, “I am thrilled my wife has accepted this new position – because it’s been a real weak spot in the company’s otherwise successful sales and marketing strategies. Adriana has also been working closely promoting our new Dressage line of wines with our brand ambassador, Dressage Olympic Silver Medalist, Sabine Schut-Kery.”
According to the publication, Wine Business Monthly, there are now over 12,000 bonded wineries in the U.S., and, Castle Rock Winery, is now ranked the 46th largest wine company in the U.S.
For more information: apopovich@castlerockwinery.com, gpopovich@castlerockwinery.com
