Home Industry News Releases Vinoshipper Releases the First Annual Direct-to-Consumer Report on Craft Cider

Vinoshipper Releases the First Annual Direct-to-Consumer Report on Craft Cider

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Windsor, CA, February 28, 2023 — Vinoshipper, a leader in direct sales and compliance in the alcohol industry, has released its first annual report providing a unique and unparalleled perspective on the state of the craft cider industry. The e-commerce data is compiled from over 400 cider producers across more than 40 states.  

“We have broken out our findings in some non-traditional ways this time,” said Steven Harrison, Vinoshipper CEO. “The report includes the difference in demographics of buyers between cans and bottles, most popular cider alcohol percentages, container types and their price per liter and unit, allowing producers to benchmark themselves to the industry averages.” 

Headline figures: 

  • Annual Sales of cider, in bottle and in cans, increased 5.7% and 1.9%, respectively. Liters of cider sold, in bottle and in can, increased 1.4% and 1.9%, respectively.  
  • The four most used container types were 750ml bottle, 500ml bottle, 375ml bottle, and 4x12oz can. The average price per liter of those container types ranged from $8.53 per liter to $47.32 per liter.  
  • The number of cider producers which ran a club increased to 33% in 2022, with an average of 12 ship to states, both of which set new highs in their category. 

The range of data is pulled from micro to small cider producers and the data is based on the actual direct sales transactions of the producers.

View the entire report here.

About the Company

Vinoshipper is an end-to-end compliance, tax, and e-commerce platform that gives wineries, distilleries, and other alcohol producers the ability to sell directly to consumers while navigating the complexities of regulatory compliance and tax collection in real time.

About ShopCiders.com 

ShopCiders.com is a catalog of cider producers around the United States. It is built to be consumer friendly and direct buyers towards cider producers based on where the buyer is located, a desired price point, and where the cider producer is located.  

For more information, please contact pr@vinoshipper.com, or visit www.vinoshipper.com.

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