October 21st – For a limited time this October, Fortnum & Mason has launched its first promotional offer of 25% off every case of six bottles of sparkling, still and fortified wines, purchased in store or online.
This is the first time that the grocer has ever offered a promotional case deal on bottles of wine and provides a great opportunity for people to stock up for Autumnal weekend celebrations and roast dinners, or plan ahead for Christmas and New Year parties.
Available in store and online until 31st October, the Fortnum’s wine promotion will be available across a large selection of Fortnum & Mason own brand bottles – ensuring there’s something to suit all tastes and occasions. The collection includes bestselling bottles of Fortnum’s Prosecco from Zucchetto, and Claret from Chateau le Bedat, and also their new Extra Brut Blanc de Noirs Champagne from Bonnet, and Western Cape Chenin Blanc from Warwick Estate, both of which have been shipped for the first time.
Jamie Waugh, Head Wine Buyer at Fortnum & Mason said: “As we approach Christmas, we want to celebrate convivial dining and celebrations – and ensure that our customers can enjoy the very best Fortnum’s has to offer, at even better value for money.
Our cellar has an incredible selection of wines and spirits, so we are delighted to offer people another reason to celebrate with loved ones and try a case of our still and sparkling collection.”
A Destination for Wine
The promotion is the first of its kind in Fortnum’s lengthy history of wine innovation and longstanding relationships with local and international winemakers, both small and large. By as early as the early 18th century, Fortnum’s supplied wine to British Army officers, travellers, and picnickers and, by the 1840s, Fortnum’s was the ultimate retail destination, boasting outstanding bottles from Portugal, Spain, Madeira, and France. Centuries of experience has allowed the business to build a global reputation amongst discerning wine critics and oenophiles and enables the buying team to handpick the finest wines as part of the own-label range. Today, the store sells an extensive selection of wines on the Lower Ground Floor of its Piccadilly flagship store and in other outposts around the world, each chosen on its merit following extensive blind taste-tests to ensure an unbiased approach. In addition, fortnumandmason.com stocks nearly 1,300 expertly selected rare fine wines and spirits that are available for Europe-wide delivery.
About Fortnum & Mason
First founded in Piccadilly in 1707, Fortnum & Mason has remained an essential London destination for anyone in search of extraordinary food, exceptional service, and unforgettable experiences ever since. From the food halls and confectionery counters to its award-winning complement of bars and restaurants, Fortnum’s is committed to making the everyday special for each customer. Renowned for its famous teas, Scotch eggs, handmade chocolates and wicker hampers – each of which play a large part in Fortnum’s history – the iconic brand has funnelled its centuries of culinary wisdom into two acclaimed cookbooks. It remains committed to imagination and discovery too, from delicious innovations like Sparkling Tea and Ruby Chocolate to its very own beehives on five rooftops around London. As Fortnum’s expands to new outposts at home and abroad, its mission – as it has been since 1707 – remains to deliver a sense of pleasure to every customer.
Proud of its storied past and innovating still, Fortnum’s mission remains to make joy for every customer, whether they’re shopping in-store or from around the world at the award-winning www.fortnumandmason.com. Follow Fortnum’s on Instagram, Twitter and Facebook (@fortnums).
