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VinterActive Launches Free Text Marketing App for Small Wine Merchants

New app transforms SimpleTexting™ into a wine marketing machine — starting @ $29/mo

October 4th – Windsor, CA – VinterActive LLCcontinues to pioneer new ways for wine merchants to profit from text messaging by offering small businesses a free version of PreferencePro™ SMS Wine Marketing – a custom app that transforms SimpleTexting™ into a powerful wine marketing tool.

Wine marketers choosing PreferencePro’s new free Starter Plan receive:

  • Their choice of 1 toll-free or local SMS number
  • 21-day free trial of SimpleTexting customized for wine marketing
  • Full-service on-boarding with brand verification, wine industry compliance, custom wine marketing attributes, and pre-built wine marketing workflows
  • Unlimited access to PreferencePro SMS Wine Marketing for one user
  • Expert training & customer support included

These tools allow wine merchants to easily comply with industry regulations while engaging today’s consumers with personalized text messaging.

Figure 1 – So far in 2022, wine marketers using text messaging report 4-times the open rate and 10-times the click-thru rate generated by email marketing.

“With wine merchants reporting 30-40-times better results compared to email, text marketing is a game-changer for wineries looking to grow DTC sales. But not enough wineries have discovered the power of text messaging,” according to Bryan St. Amant, Founder & CEO of VinterActive. “That’s why we’re offering a free version of PreferencePro SMS Wine Marketing to raise awareness and help more wine businesses benefit from text messaging.”

NEW SUPPORT RESOURCES NOW AVAILABLE FOR SMS WINE MARKETERS
In addition to offering a free version of PreferencePro SMS Wine Marketing, VinterActive also announced enhanced training and support for wine marketers new to text messaging, including:

Figure 2 – US wineries have been slow to adopt text marketing compared to other industry segments.

CUSTOM SMS WINE MARKETING SERVICES – NOW STARTING @ $29/MO
Designed by VinterActive and powered by SimpleTexting, PreferencePro™ SMS Wine Marketing makes it easy for any winery to profit from SMS messaging with exclusive features, including:

  • Integration with Commerce7, WineDirect, Shopify, Mailchimp & more
  • Click-to-text/pre-built webforms/mobile pop-up generator
  • Pre-built automated wine marketing workflows
  • Automated compliance with age verification & express written consent
  • Free verification of wine brands with national mobile carriers

For more information, click https://www.vinteractive.com/tollfree-texting

About VinterActive LLC

Established in 2002, VinterActive LLC is a wine industry leader in the research and practice of consumer direct sales and marketing. VinterActive’s VinQuest™ Research has helped the wine industry profit from the insight needed to maximize DTC sales. VinterActive’s award-winning PreferencePro™ automated wine marketing suite has sold millions of dollars of wine for large and small wineries across the U.S.  VinterActive was a WINnovation award winner in 2020.

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