BABE is the Official Wine of Doing the Least
Thursday, February 3, 2022 – Imagine this. You wake up the day after the Big Game sleepy eyed, in bed, hair in a disheveled, messy bun reflecting on last night’s fun. Suddenly, it hits you. Today is Valentine’s Day…and you’ve got nothing. No candy for your Galentine’s day brunch, no card for that (almost) boo, you didn’t even get your dog one of those cheesy plush toys that they’re going to destroy in under five minutes. Those Sunday Scaries quickly transform into the Monday blues, but fear not, BABE Wine as you covered from its reds to its pinks. This Valentine’s Day BABE Wine is swapping those sweet nothings for sleep masks with their last-minute lazy Valentine’s Day kits. Coupled with The BABE Bot on the @BabeTweets Twitter account that creates customized love notes starting Thursday, February 10, BABE is ensuring you can get away with doing the least for those you love the most this Valentine’s Day. BABE Vino and Valentine’s, I mean, could you think of a more perfect pair!? Don’t mention it.
Starting today, you can purchase BABE’s Valentine’s Day kit, directly from BABE’s website, which will include a sleep mask, candle, BABE socks, chocolate bars from Asheville-based brand, French Broad Chocolates, and of course, delicious, crisp and portable BABE Rosé. To help take things off your plate ahead of Valentine’s Day, BABE Wine is offering expedited shipping on a limited number of orders*. That’s right, place your order for BABE’s Valentine’s Day kit by 11am EST on Friday, February 11 and receive your kit in time for V-Day.
“With Sunday’s Big Game being the day before Valentine’s Day this year, we anticipate a lot of freak outs as people realize they’ve completely forgotten about the holiday,” says BABE’s Senior Director, Beyond Beer, Joanie Fisher. “To alleviate worries, BABE has created last minute kits packed with all of your at-home Valentine’s Day needs. Forgot a card? We’ve got you covered there too. Follow BABE on Twitter and BABE’s BOT will craft a customized message for your special someone. XOXO, BABE!”
BABE’s latest product, BABE 100, a zero sugar, 100-calorie, gluten free and 6.9% ABV canned wine, and OG BABE are available in three varieties: Rosé, Red and Grigo. So, spread the love! Grab your sig other or galentines dates, pick up a BABE 100 or BABE variety pack, and keep the romance going.
*Ten BABE Valentine’s Day Kits available for expedited on Friday, February 11.
About BABE Wine:
Launched in 2016, BABE wine founders Josh “The Fat Jewish” Ostrovsky, and brothers David Oliver Cohen and Tanner Cohen, developed a unique brand-led wine proposition that utilized their extensive social media audience. BABE was created with the mission to simplify the saturated wine category by introducing a fun, inclusive, and portable product to consumers.
The New York based company’s portfolio of photogenic and delicious Rosé, Pinot Grigio, and Red sparkling canned wine as well as the latest products BABE 100 Rosé, White & Red has made BABE the most photographed wine on Instagram.
For more than 160 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities, and packaging plants, and have more than 19,000 colleagues across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA, and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, Twitter, Facebook , and Instagram.