Home Industry News Releases Winesellers, Ltd. Appointed as Exclusive USA Importer of OTU Estate Wines

Winesellers, Ltd. Appointed as Exclusive USA Importer of OTU Estate Wines


Niles, IL – December 10th, 2021 – Award-winning importer Winesellers, Ltd. announces the partnership as the exclusive USA importer for OTU Estate Wines

OTU Estate, which now produces Marlborough Sauvignon Blanc, Pinot Noir, Rosé and Pinot Gris with Hawkes Bay Chardonnay complimenting the range, is located directly south of Marlborough, in the Awatere Valley; the coolest and driest of Marlborough’s three sub-regions. Situated at the edge of the ocean where exposed cliffs and untamed coastline meets the OTU Estate vineyard blocks, the growing season this far south is longer, with high sunshine hours and extended ripening, allowing for a perfect balance of intense flavour, delicious acidity and ideal ripeness at harvest.

Winesellers is a globally recognized importer and marketer of fine wines to the US market.  Their portfolio represents the finest quality of wines in their respective price category and has widespread distribution throughout all 50 states, supported by a team of dedicated sales professionals and through a network of distributors renowned for excellent account service and market penetration. Their many accolades include being named Wine Enthusiast’s Importer of the year and Wine and Spirits’ Top Importer of the year. 

Winesellers has been a business partner of OTU Estate Wines for some time and is now expanding the collaboration to import and market OTU Estate wines in all 50 US states, with wine available in the market from February 2022. Jordan Sager, Co-President of Winesellers, Ltd. comments, “We have been working with OTU and their talented team for several years and have always been impressed with their commitment to quality wines and business integrity.” He continues, “New Zealand has been trending very positively over the last several years in the US market, and ripe for higher-quality, estate produced wines from unique growing regions. We see a tremendous opportunity to grow our partnership with OTU who produce top estate wines from Marlborough’s Awatere Valley sub-region.”

MWE’s Chief Executive Catherine Ma is equally positive about the strengthening partnership; “Winesellers is a highly regarded importer and marketer in the US, and we’re very excited to be working together in a stronger way, going forward. Winesellers offer us a breadth of skill and experience to help share our unique OTU estate wild coast story with the US consumer, and we very much look forward to growing our brand and our business together in the largest export market for NZ wines”.

OTU Estate Wines will be available nationally starting early February with a targeted national retail price of $18.99 for Estate Sauvignon Blanc 2021, $25.99 for Estate Pinot Noir, and $28.99 for Estate Limited Reserve Sauvignon Blanc 2021. They will be available in national distribution in 2022.


Founded in 1978 by Yale Sager, Winesellers, Ltd. is a second generation, family-owned and globally recognized importer, and marketer of fine wines to the U.S. market. The company’s portfolio represents the finest quality of wines in their respective price category and has widespread distribution in all 50 U.S. states. The Winesellers, Ltd. portfolio includes producers and brands from Argentina, France, Spain, Portugal, Germany, Italy, New Zealand, and other countries worldwide.

For more information, visit www.winesellersltd.com and follow on FacebookTwitter and Instagram.

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