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Scheid Family Wines Announces Winners of 2021 Scholarship Program

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SFW Scholarships Awarded to Date Top $380,000 to Students in Monterey’s Salinas Valley

Scheid Family LogoSALINAS, California – May 26, 2021 – Scheid Family Wines is proud to announce the winners of the 2021 Scheid Writing Contest. Now celebrating its 33rd year of the program in Monterey’s Salinas Valley, Scheid Family Wines has donated more than $380,000 for scholarships awarded to local high school students.

The total scholarship distribution for the 2021 Scheid Writing Contest is $17,900. The Senior winners from King City High School are: Carlos Gabriel-Luis – 1st Place; Haley Rowe – 2nd Place; Ethan Alatorre – 3rd Place; Alexander Alcaraz – 4th Place. The Senior winners from Greenfield High School are: Brandon Morquecho – 1st Place; Elvie Salindo – 2nd Place; Ana Carolina Valencia – 3rd Place; Gerardo Solis – 4th Place. This year, Greenfield High School hosted a Zoom Virtual event and King City hosted a drive-in event for their respective award ceremonies. 

Winners of the contest are chosen based on their ability to research and write a three to five page essay on a given topic. This year’s topic was Social Media Regulation. Participants were asked to discuss the responsibility of social media platforms to monitor content and whether the removal of certain content is a violation of the First Amendment right to free speech. They were also asked to evaluate the positive and negative effects of regulation and how they would choose to monitor content if they were the CEO of their own large social media platform.   

“Scheid Family Wines takes great pride in supporting our community through the long-running Scheid Writing Contest started by my father, Al Scheid,” said Heidi Scheid, Executive Vice President of Scheid Family Wines and a member of the annual judging team. “The opportunity to help local high school students pursue further education is a way for us to give back. This year’s winners exemplified excellent critical thinking and creativity while diving into this complex but important topic. We are honored to award them for their hard work and achievements.” 

The Scheid Writing Contest was created by Al Scheid in 1984 for his high school alma mater, Bridgeport High School in Bridgeport, Ohio. He launched the contest to give back to the community and aid motivated high school students who wanted to attend college. Four years
later, convinced that the local schools in the Salinas Valley could benefit from the contest, Mr. Scheid brought it to King City High School. Greenfield High School—built on land that was formerly vineyards owned by Scheid—was added to the program in 2001. 

About Scheid Family Wines

Scheid Family Wines is a family-owned and operated, estate-driven wine company founded in 1972. Based in Monterey County, California, Scheid is uniquely integrated to bring high quality estate grown wines to the marketplace from its sustainably certified vineyards and innovative luxury level winery. Scheid’s winery and bottling operations are powered by 100% renewable wind energy generated by a 400-foot tall wind turbine, which also supplies energy to many homes in the local community. The Scheid Family Wines globally distributed portfolio includes Scheid Vineyards, Sunny with a Chance of Flowers, District 7, Ryder Estate, Metz Road, VDR and Stokes’ Ghost. Scheid Family Wines also produces many regionally distributed brands for specific clients and distributors.

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