Home Industry News Releases WineLA Presents: Zoom Into Wine

WineLA Presents: Zoom Into Wine


Online wine tasting experiences with social distancing in mind. Hosted by Educator Ian Blackburn and Sponsored by ZIPLY™ and MerchantofWine.com

ZoomINTOwine is a FREE, online wine tasting experience with Wine Expert Ian Blackburn!   It’s free to join the 7pm tasting every Wednesday and Saturday – just pre-register! 

At wineLA we have hosted wine tastings and educational seminars for over 25 years. While we are not able to gather and toast in person at this time, this new platform provides a great way for wine lovers to social distance and have fun.

It’s raw, unedited, un-produced, but practiced and personal. I can’t promise I won’t go political…! can’t promise I won’t get drunk …I can’t promise the wines are going to be the best you’ve ever had…but they should be really good!!! I can promise this is 100% authentic, where I tell the story of the wine and share my insights.  

Each ZoomINTOwine is distinctly different, some feature numerous bottles, some will have special guests. A story told with every wine, taking you behind the scenes of some great wines and grapes…a few laughs and some insider knowledge. Then around minute 45…IT’S THE NO RULES ZONE! The experience comes to a conclusion and who knows what we’ll be getting into, but wine and the wine lifestyle influences and shapes the discussion. 

Want to be a participant? Sign up for FREE with the option to purchase the accompanying wine kit, and taste the wine with the hosts of the show! Wine kit delivery is included within 25 mile radius of 90012, as are all wine orders on MerchantofWine.com 

Upcoming Zoom Into Wine Experiences: 

Since wineLA has been having a ton of fun with ZoomINTOWine, we’ve added more! 

Events take place every Wednesday and Saturday at 7pm. Sign up deadline is 24 hours before & Optional wine kit deadline is 48 hours before (in California).

Wednesday – June 3 at 7pm

ZoomINTO Alsace

Optional Tasting Kit –  $50 includes Two mystery bottles of Alsatian wine and delivery via ZIPLY(™).

Saturday – June 6 at 7pm 

Barolo BOOM

Optional Tasting Kit –  $75 includes Two mystery bottles of Barolo and delivery via ZIPLY(™) 

Wednesday – June 10 at 7pm 

Beekeeper Older Vintage

Optional Tasting Kit –  $50 includes One mystery bottle of Beekeeper Cellars ZIN!!! and delivery via ZIPLY(™) 

Saturday June 13 at 7pm

Basics on Burgundy

Optional Tasting Kit –  $75 includes Two mystery bottle of Burgundian wines and delivery via ZIPLY(™)

Wednesday – June 17 at 7pm


Optional Tasting Kit –  $50 includes Two mystery bottles of wine and delivery via ZIPLY(™)

Saturday – June 20 at 7pm

Grenache Battle

Optional Tasting Kit –  $75 includes Two mystery bottles of Grenache and delivery via ZIPLY(™) | Sign up is 24 hours before & Optional wine kit is 48 hours before (in California)

Wednesday – June 24 at 7pm

Chardonnay & Fried Chicken

Optional Tasting Kit –  $50 includes Two mystery bottles of Chardonnay and delivery via ZIPLY(™)

 Saturday – June 27 at 7pm

Chocolate & Red Wine

Optional Tasting Kit –  $75 includes Two mystery bottles of red wine and delivery via ZIPLY(™)

Wednesday – July 1 at 7pm

Chinese & Riesling

Optional Tasting Kit –  $50 includes Two mystery bottles of Riesling and delivery via ZIPLY(™) 

Saturday July 4 at 7pm 

Champagne & Caviar

Optional Tasting Kit –  $75 includes One mystery bottle of Champagne and delivery via ZIPLY(™)

For more dates and information visit www.wineLA.com or call  310-451-7600 

About Ian Blackburn – Host and Educator 

Ian graduated from California Polytechnic University Pomona in Hospitality Management in 1991 (“ A Distinguished Alumni 2008”) and is a life-long crusader for wine and improving the wine lifestyle of Los Angeles. From his 1995 creation of the first website dedicated to wine education (learnaboutwine.com) to his career’s journey of  industry services that includes: Food and Beverage Management, Marketing and Sales, Wine cellar Consultant, and Auction Appraiser and Representative. His current duties as Director of Wine Education and Experiences at wineLA, and as a winemaker at Beekeeper Cellars – Ian has dedicated his life to fine wine. He holds a number of wine industry credentials including CSW, 2nd Year Master of Wine Student, and has served as a Professional Sommelier in the restaurant industry and for prominent Fortune 500 companies such as Disney, Fox, HSBC Bank, Deloitte, and The Getty Center. 

Since 2001, Ian has served as an official Educational Ambassador for the regions of Champagne, France and the Napa Valley. Celebrating his 25th year in wine education, see all the creative ideas come together at wineLA.com to learn more about what Ian is up to next!

About Merchant of Wine

Originally crafted to be a high-end collectible wine store, the pandemic encouraged Merchant of Wine to pivot and shift its focus on to great wine values with free local delivery in Los Angeles!  The wines remain eclectic and this is not your average selection… all selections by Ian Blackburn, Educator and Professional Sommelier.

About ZIPLY™ – Our Sponsor https://goziply.com 

Ziply simplifies everyday shipping and delivery for consumers and businesses alike by using the most efficient and cost-effective method.  Ziply is transforming the way local goods are transported by facilitating immediate to same-day delivery.

About wineLA

wineLA has focused on improving Los Angeles wine culture through ongoing educational tastings, classes and experiences. Educating and edu-training with precision, we invite and welcome the best of the wine world to Los Angeles to partake. Established in 1995, wineLA was the first of its kind and continues to innovate, fortifying a quality wine audience one class, one tasting, one experience at a time. We are a part of the Los Angeles lifestyle, the wine lifestyle, and celebrate the people and the place with passion.



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