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El Dorado Grape Grower and Vintner meeting, June 19: Grape Prices and Grape Pricing for the Sierra Foothills with Gabriel Froymovich


PLACERVILLE, CA: The El Dorado Wine Grape Growers Association is pleased to announce Gabriel Froymovich of Vineyard Financial Associates as the special guest speaker at the June 19, 2019 grape grower meeting held from 6:00-8:00pm at the Placerville Veteran’s Hall located at 130 Placerville Dr., Placerville. There is no charge to attend.

Froymovich will be returning to the El Dorado Wine Grape Growers’ Association membership with a presentation about new grape pricing numbers from the Crush Report and highlights of the El Dorado 2018 Wine Grape Survey. El Dorado County Agricultural Commissioner Charlene Carveth will provide input on the local Wine Grape Survey. Froymovich will review his past forecasts, present his new ones and talk about where we are in the grape market cycle. Froymovich’s last EDWGGA presentation on Foothill grape pricing was in May of 2018.

There is no charge for grape growers, members of grower or winery organizations or the media to attend. Space is limited. For more information contact [email protected] or Karen Thomas at 707-853-3025.

About Gabriel Froymovich: Froymovich has been involved in the wine industry since 2005. He holds a B.A. from Goucher College and an MBA from UC Davis with an emphasis on the wine industry and the economics of the wine industry. In addition, he has studied viticulture at Santa Rosa Junior College, winemaking at the University of California at Davis Extension, wine evaluation through the International Court of Master Sommeliers, and statistics through the University of California at Berkeley Extension.

Beginning in 2009, while pursuing his MBA, Froymovich began developing mathematical models for forecasting in the wine industry. He also began providing consulting services in 2009, with two defining emphases: 1) the use of data and financial analysis to improve operations, provide accurate forecasting, identify investment and marketing opportunities and perform valuations of difficult-to-value assets; and, 2) emphasis on discrete competitive and market research and analysis conducted for companies looking to start, expand or acquire new lines of business in the wine industry.