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Sonoma, Calif., (May 9, 2019) – 3 Badge Beverage Corporation has hired John Cristal as Northeast Market Manager for its wine division, 3 Badge Enology. He is based in Stanford, CT and will oversee the company’s wine sales for New York, New Jersey, Pennsylvania, Maryland, D.C. and Delaware.

Cristal has worked in various a capacities over his career in wine, including retail manager for high-volume New York stores and most recently on the distributor side of the business. He joins 3 Badge Enology from Vintage Epicure, a New York distributor selling global wine brands, where he was an account manager. He previously worked as a store manager for Skyview Wine & Liquor in Riverdale, New York. Earlier in his career he was General Manager for BevMax Stamford and BevMax.com in Connecticut, following a position as General Manager for Wine & Spirits Discount Warehouse in New Rochelle, New York.

“John has an excellent background in wine sales, both on the retail side and the distributor side of the business, which will be valuable for our wine portfolio sales,” said August Sebastiani, President of 3 Badge Beverage Corporation. “He’s a welcome addition to the 3 Badge Enology team and will be a great asset moving forward.”

3 Badge Enology has a diverse portfolio of wine brands from around the world that are rooted in tradition. The brands include Leese-Fitch, Gehricke, Moobuzz, Cedar + Salmon, Plungerhead and The White Knight.

3 Badge Beverage Corporation is based in Sonoma, California, and was founded in 2009 by August Sebastiani. The company offers a diverse collection of everyday luxury wine and spirits, and its mission is to over-deliver on quality and value. The company is located at 32 Patten Street, Sonoma, CA 95476. Additional information is located at 3badge.com.

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