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Serendipity Wines acquires the California Wholesale assets of Maritime Wine Trading Company, expanding its presence and customer service into the California wholesale market.

Austin, Texas – February 4, 2019 – Serendipity Wines has entered an agreement to acquire a majority and controlling stake of the California wholesale assets of Maritime Wine Trading Company, and to represent their brands in the state of California effective immediately. Maritime will continue to operate separately as a stand- alone national importer for wines like Graham Beck and Jules Taylor and continues to own Nine North Wine Co. based in Napa. The new company will retain the name, “Maritime Wine Trading Company” for its California wholesale division as well as the management team and its employees. Additionally, Elijah Pfister, who brings over 20 years of management experience, will continue to lead the wholesale business as the CEO.

“We are thrilled to welcome Elijah and his team to the Serendipity family and to continue the never-ending quest to be the best wine distributor in states that we serve,” said Seth Fagelman, Co-CEO Serendipity Wines. “Serendipity is now positioned to compete at the highest level in dependability and customer service.”

“This is a fantastic opportunity to leverage what we started three years ago, to promote brands we have worked so hard to develop, across a much broader sales and delivery platform, in two of the biggest and best wine markets in the country.”, said Elijah Pfister. Maritime’s management and dedicated employees will become great additions to the fast-growing Serendipity team. Serendipity has grown tenfold in the last fifteen years and is thrilled with the opportunity to deliver the winery experience beyond Texas to the West Coast.

Customers should expect continuity without any interruption of service or supply during the transition and an improved level of service upon closing. The transaction significantly expands Maritime’s capabilities across California, as well as, significantly enhances the portfolio.

“This is a bold step into the future, which will help propel us into our next growth phase with improved service and selection for our customers. We firmly believe that the relationships established by Maritime will significantly contribute to our expansion plans and further enhance the growth of our National Import business. Having a platform in California will allow us to further expand the many core brands we have worked hard to build over the years.  Many of our biggest customers have operations across both states and will be in a unique position to share the most successful programs across both Texas and California.” added Troy Kuhn, Co-CEO of Serendipity Wines.

About Serendipity Wines

Serendipity Wine’s vision is to build a business that allows our customers, suppliers and employees to explore cultures, share stories and better connect through a thoughtfully curated portfolio of wines and spirits from across the globe.   Serendipity cultivates and maintains lasting partnerships by providing an elevated customer service experience.  We are dedicated to bringing the world closer by delivering great terroir to your table. For more information visit, www.serendipitywines.com.

About Maritime Wine Trading Collective

Maritime Wine Trading Collective is a San Francisco, CA based fine wine importer of notable family-owned, estate wineries including Graham Beck and Jules Taylor. Additionally, Maritime owns Nine North Wine Co based in Napa which produces wines from California, Oregon and Washington. The company was founded by Chris Nickolopoulos and Elijah Pfister in 2009 and is a Bacchus Capital winery partner. Be on the lookout for special events commemorating our 10-year anniversary by visiting www.maritimewine.com.

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