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Sarah Jessica Parker Hosts Wine Talk in Front of Industry Greats...

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October 24th - (New York, NY) Sarah Jessica Parker, Co-founder and Proprietor of Invivo X, SJP – a collaboration with New Zealand winery Invivo...

Sarah Jessica Parker and Invivo Winemakers Toast to Fifth Birthday in...

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NEW YORK, NY (August 14th 2023): Sarah Jessica Parker and Invivo Cofounders Tim Lightbourne and Rob Cameron are toasting to five years of their highly...

New Invivo X, Sarah Jessica Parker Wine Drops 

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Invivo and SJP release a fourth vintage of award-winning Sauvignon Blanc, sharing images of their recent tasting and blending session to celebrate, captured exclusively...

Sarah Jessica Parker Reveals How She Made Her Latest Wine in...

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Watch SJP and Invivo make their new wine release here September 20th - New York, New York  – Sarah Jessica Parker and her Invivo X,...

Invivo X, Sarah Jessica Parker Launches New Direct-to-Consumer Online Store

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For The First Time, Customers Can Purchase The Award-Winning Wines Directly From Invivo NEW YORK, NY (July 27, 2021) – Multi-award-winning wine brand Invivo X,...

Sarah Jessica Parker’s New Wine “Invivo X, Sjp” Is Now Available...

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The Sauvignon Blanc Became an Instant Hit and Has Successfully Sold Over 400K Bottles in Just Three Months NEW YORK, NY (December 5, 2019) –...
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Afternoon Brief, July 1

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How Wine Became Part of the Trade War: In the escalating trade war that threatens the world economy, wine is a minor skirmish at most. But it has its own list of casualties -- especially vineyards in the U.S., and drinkers in China with a taste for their product ...

Afternoon Brief, February 28

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The Changing Face of Luxury Wine: Given current economic conditions, the high rollers seem to keep wining across the globe. Given the ever-higher stakes for luxury products across the world, there continues to be greater interest in luxury wines across all price points. However, surprisingly, there is still very little ...