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Sonoma State Offers New Wine Business Financial Planning and Strategy Seminar

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Rohnert Park, CA – On September 11th the Wine Business Institute at Sonoma State University will offer a new seminar as part of their...

Positive Wine Industry Survey Results, but PR Efforts Still Needed

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Survey results released by Sonoma State’s Wine Business Institute last week ran contrary to the impression given by several recent stories about the wine industry clashing with locals about vineyard and winery development.

Research Study Examines Public Perception of California’s Wine-Producing Regions Results Show...

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ROHNERT PARK, California – The Wine Business Institute (WBI) at Sonoma State University (SSU) today announced preliminary results of a study designed to examine...

Fifth edition of the e-Performance Barometer: Analysis of the online wine...

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The results of the fifth edition of the e-Performance Barometer* reveal the rankings of the best e-commerce wine websites in France and worldwide. This...

New Research Report Provides Intelligent Data on U.S. Market for Beer,...

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BW 166 ‘Total Beverage Alcohol Overview’ Launched by Jon Moramarco Santa Rosa, California (May 20, 2015) - Veteran wine industry executive Jon Moramarco has launched...

Sonoma State University Launches Wine Business Case Research Journal, 1st of...

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Rohnert Park, CA - Sonoma State University's (SSU) Wine Business Institute announces the launch of its new Wine Business Case Research Journal (WBCRJ) -...

Sonoma State University Announces French Language Certificate for Wine Business –...

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Rohnert Park, CA - This past week the Faculty Senate of Sonoma State University (SSU) approved a French Language Certificate for Wine Business, the...

Three Top Ways to Pick a New Market to Enter

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When I speak at conferences and consult with new and old brands, I get the same question asked all the time. Different people ask...

Whitman School of Management Supply Chain Expert Shares Groundbreaking Research on...

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Study creates an accurate model for pricing wine futures SYRACUSE, N.Y., April 1, 2015— Researchers from the Martin J. Whitman School of Management at Syracuse...

Picking the Right Dance Partner for Your Product Distribution

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As a winery, distillery, or brewer there will come a time when you will outgrow the trunk of your delivery car. There will be...

10 Insights to Conclude: Consumer Choice is a Myth

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by Laura Ness Listening to the presentations at the 21st annual Central Coast Insights, I couldn’t help but come away with these observations: The majority of...

District-by-District Review of the Crush Report, Part 2: Central Coast and...

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Those of you who read my review of the crush report for the Wine Industry Advisor, may have noticed that I gave limited analysis...

Survey Shows Vineyard Planting Trends Down for California, Up for Washington...

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A recently completed benchmarking survey indicates that replanting and new vineyard plantings are slightly down for California in 2014 and up by five percent or more for Washington State, with those trends expected to prevail for both wine regions well into the 2015 planting season and beyond.

District-by-District Review of the Crush Report, Part 1: North Coast

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Those of you, who read my review of the crush report for the Wine Industry Advisor, may have noticed that I gave limited analysis...

Review of the Final Crush Report

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For some of us in the wine business, the release of the Crush Report is one of the most exciting events of the year....