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Tag: Beer Industry Technology Symposium
Most who enjoy adult beverages don’t confine themselves to one particular type of drink. A craft beer or hard cider on a hot day, cocktails on Friday evening with friends and a fine wine with dinner at a good restaurant all have their place in contemporary lifestyles. That said, do the makers and distributors of these products find themselves competing with one another for the same market share or struggling to define themselves as the one consistent beverage of choice?