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Wine Marketing & Tourism Conference

November 6, 2017 @ 8:30 am - November 8, 2017 @ 3:00 pm PST

$400 – $425

The Wine Marketing & Tourism Conference serves two needs: 1) It provides hard information about the critical subjects of wine marketing and wine tourism that you can bring home to both grow and improve your local offerings and 2) It provides a forum for meeting your fellow leaders working on the marketing and tourism sides of the wine industry. The conference will appeal to:

  • Wineries that would like to increase the number of visitors to their winery, improve cellar door sales, and be more effective in marketing
  • Winery Associations and Destination Marketing Organizations who are tasked to increase the number of butts in seats, bodies in beds, and inquiring minds at area attractions
  • Tour operators, travel agencies, transportation companies, and event planners who provide wine tourism offerings to the public
  • Hotels and restaurants that are located in wine areas around the world
  • Public relations professionals and other consultants to the wine and tourism industries
  • Academics and students from university wine business programs
  • Media and bloggers who write about wine and tourism

What can you expect to get out of the conference?

  • An overview of the current state of wine tourism from our keynote speakers and industry panels
  • Specific, useful information you can use in subjects such as social media, digital marketing, staffing, technology, tasting room management, and more from our breakout sessions and pre-conference workshops
  • Networking opportunities during sessions and at receptions and optional dinners
  • An opportunity to pour your wine at our Wednesday evening reception if you are one of the first 40 non-profit or governmental winery associations or DMOs registered to attend
  • Two wine receptions included in the conference price


November 6, 2017 @ 8:30 am PST
November 8, 2017 @ 3:00 pm PST
$400 – $425
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Zephyr Conferences
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Hyatt Regency, Santa Rosa
170 Railroad Street
Santa Rosa, CA 95401 United States
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707 284 1234
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