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The SVB State of the Wine Industry Report Virtual Event

January 19, 2022 @ 9:00 am - 10:30 am PST

Looking back at 2021, there was a lot of cause for celebration in wine industry – from tasting rooms reopening to marquee mergers and IPOs. Fifteen percent of wineries described 2021 as their best year ever!

As we look forward, we see opportunities for savvy operators but perils for those who ignore the now obvious signs of change. This year, we will make a proposal that could change the industry for decades to come.

Silicon Valley Bank invites you to join us on Wednesday, January 19th for a live, virtual event to review findings from the new 2022 State of the Wine Industry Report.

Our distinguished panel of industries luminaries will reveal observations of the current state, offer predictions on the future of the industry, and deliver insights into consumer change that will enhance your opportunity for success in 2022 and beyond. We will cover topics including:

  • Why spirits are taking market share from the wine industry, despite pockets of success
  • How evolving sales channels created an opportunity for some wineries to experience their best-performing year, while proving disappointment for others
  • What impact long-term effects, caused by shifts in consumer demand, will have on the overall health of the wine industry
  • What the industry can do together to elevate our opportunity for future success

REGISTER TODAY to join us for this much-anticipated virtual event via Zoom.

Details

Date:
January 19, 2022
Time:
9:00 am - 10:30 am PST
Website:
https://events.svb.com/svbstateofthewineindustry2022

Venue

Webinar