Presented by and a fundraiser for Free the Grapes!, the popular Direct to Consumer Wine Symposium will take place virtually, January 19-22, 2021. Now in its 14th year, the Symposium is the annual, national conference on winery DTC sales and marketing. www.dtcwinesymposium.com
The 2021 Steering Committee has re-imagined the Symposium, planning a slate of pre-recorded and live, multi-media presentations and case studies provided by speakers from both within and outside the wine industry. Information on registration, as well as topics, speakers and new interactive sessions will be available on the Symposium’s website in October.
“January’s Symposium promises to fulfill its dual goals in novel ways,” said Jeremy Benson, executive director, Free the Grapes! “As a virtual conference, we will be able to engage more DTC managers and winery owners across the U.S. than in past years, while still raising operating funds for Free the Grapes! The Symposium provides 70% of our funding to help open new states and streamline onerous DTC shipping regulations, such as New Jersey, Ohio, Delaware and other states where we are active,” Benson added.
About the DTC Wine Symposium
The DTC Wine Symposium is presented by and a fundraiser for Free the Grapes! The Symposium has raised more than $1 million for Free the Grapes’ PR campaign, and the Coalition for Free Trade’s legal work (CFT was “retired” in 2014 after achieving its goals). These two groups have worked closely with industry lobbyists and regional associations to streamline onerous regulations and to increase the number of legal, winery DTC shipping states from 17 to 45, which represent 95% of the US population.