Reduction of 712,000 lbs. of Glass Weight in Past Year
Salinas, CA – April 29, 2024 – In honor of Earth Month, Scheid Family Wines proudly announces progress on its glass lightweighting project, part of the company’s ongoing commitment to environmental stewardship and reducing its carbon footprint.
Recognizing the environmental impact of traditional wine packaging, Scheid Family Wines worked to transform its approach to packaging sustainability. Through strong partnerships with its glass vendor partners and key buyers, the company has successfully removed 712,000 pounds of glass weight from its shipping processes over the course of the past year, effectively slashing its carbon footprint and advancing eco-conscious practices. Starting with their “Beer for You” brand Sunny with a Chance of Flowers, Scheid systematically reviewed all its products and moved over 50 SKUs from conventional to lightweight glass.
Advancements in lightweight glass technology allow for the creation of thin-sided glass containers that rival conventional glass packaging in both stability and strength. Lightweight glass maintains product quality and improves the ecological impact of conventional glass boles, removing shipping weight, being 100% recyclable and having no impact on the contents (wine).
“Along with our wind turbine that generates 100% of the power we need for our winery campus, moving to lightweight glass for a substantial poron of our wine production underscores our ongoing commitment to sustainability and responsible business practices,” said Heidi Scheid, Executive Vice President at Scheid Family Wines. “It’s great to see that glass lightweighting has become an important topic in our industry and that the noon of a high quality wine needing a
heavy bole is rapidly becoming outdated. As a company, we’re going to keep pushing for improvements that are beer for the planet, so look for more announcements in the future.”
About Scheid Family Wines
Scheid Family Wines, a family-owned and operated wine company for over 50 years, is ranked among the top 25 largest wine producers in the United States. Based in Monterey County, California, Scheid is vertically integrated to bring high quality estate grown wines to the marketplace from its sustainably and organically certified vineyards, and grower partners throughout the Central Coast. Scheid’s innovative, luxury-level winery is 100% powered by renewable wind energy generated by a 400-foot-tall wind turbine, which also supplies energy to the local community. The Scheid Family Wines globally distributed brand portfolio includes Scheid Vineyards, Sunny with a Chance of Flowers, VDR (Very Dark Red), Grandeur (organically certified), Fog & Light, Metz Road, District 7, Ryder Estate, and HOXIE, a premium wine spritzer. Scheid Family Wines sells internationally to over 30 countries and is one of the largest producers of premium exclusive brands.
Please visit www.scheidfamilywines.com for more information.
