Home Industry News Releases Speakers Announced for IWINETC 2024 in Plovdiv, Bulgaria

Speakers Announced for IWINETC 2024 in Plovdiv, Bulgaria

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Plovdiv, Bulgaria 12.12.2023 – The International Wine Tourism Conference (IWINETC) 2024 is set to unveil a wealth of expertise and innovation as it converges in Plovdiv, Bulgaria, on April 9 and 10, 2024. A cadre of distinguished speakers will grace the event, presenting insights into the dynamic evolution of wine tourism. Attendees will have the opportunity to engage with industry luminaries and explore the latest trends, strategies, and innovations shaping the future of this burgeoning sector. Some of the talks and speakers at IWINETC 2024 are:

Embracing Sustainability: Embracing Low and No Alcohol Options in Wine Tourism

Renowned sustainability advocate Irem Eren will lead a discourse on the burgeoning trend of low and no-alcohol options in wine tourism. Ms. Eren will illustrate how adopting these alternatives can redefine the landscape, aligning with environmental consciousness and consumer preferences. Her presentation will shed light on the opportunities and challenges presented by this shift, empowering businesses to embrace a more sustainable approach to wine tourism.

Breaking New Ground: Exploring Non-Traditional Wine Tourism Destinations

Wine tourism expert Tanisha Townsend will challenge conventional notions, exploring the untapped potential of non-traditional destinations such as Jordan, Serbia, and Bulgaria. Ms. Townsend will unveil the cultural richness, unique winemaking traditions, and exceptional terroir that make these regions ideal havens for authentic and immersive wine experiences.

Cultural Fusion: Enhancing Brand Perception Through Wine Tourism

Valentina Soumintoub will delve into the transformative power of cultural events in wineries. She will demonstrate how participation in art exhibitions and music festivals can elevate brand visibility, perception, and customer engagement, seamlessly blending with wine tastings to create enriching visitor experiences.

Revolutionizing Wine Travel: Embracing Digital Innovations

Stefano Tulli, founder of Winedering, will showcase cutting-edge digital tools developed to revolutionize wine travel for B2B professionals. Through a B2B extranet and affiliation system, Winedering streamlines the connection between travel experts and wineries globally, empowering consultants to curate unique and personalized wine experiences for their clients.

Artificial Intelligence: Empowering Wine Tourism Businesses for Success

Technology expert Peter Syme will explore the transformative potential of artificial intelligence in the wine tourism industry. Mr. Syme will demonstrate how AI can enhance customer experiences, streamline operations, and optimize marketing strategies, empowering attendees to leverage AI as a powerful tool in the competitive wine tourism landscape.

Unveiling Central Europe’s Wine Heritage: A Journey Through Czechia

Passionate advocate Jana Humpolíková will take attendees on a journey through Czechia, revealing hidden wine gems, rich history, unique varietals, and captivating stories that make Czechia a must-visit destination for wine enthusiasts.

Mastering the Marketing Art: Captivating Wine Tourists

Marketing expert Chris Torres will unveil the secrets of crafting a winning marketing strategy in wine tourism, guiding attendees through the consumer journey to captivate both new and existing customers.

Creating Memorable Experiences: Curating Wine Tourism Journeys

Hospitality expert Ilinka Terziyska will offer a tailored workshop on crafting unforgettable wine tourism experiences, providing practical examples and valuable tips to curate journeys that exceed expectations.

At IWINETC 2024, attendees will gain insights from renowned speakers and industry leaders, discover innovative approaches to wine tourism, and network with fellow professionals from around the globe. Whether seeking to refine wine knowledge, enhance marketing strategies, or delve into experiential wine tourism, IWINETC 2024 offers a unique and comprehensive experience.

More info, updates and attendance options, visit IWINETC website.

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