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Michael David Winery Brings an Updated Look to the 2016 Petite Petit Label


Lodi, Calif. – June 27, 2018 – Michael David Winery today announced a refreshed label for the Petite Petit 2016 vintage, hitting shelves now. The new 2016 label brings Petite Petit closer to the Freakshow brand by design, with a new circus tent, updated colors and even some freaks and banners in the background.

“Like elephants whose size is imposing, our Petite Petit is large and so is this new label design,” says Melissa Stroud, VP of Sales & Marketing at Michael David Winery. “The 2016 vintage of Petite Petit not only delivers its reputation as a dark, delicious and crave-worthy wine, the new label now matches the bold contents inside.”

Like its name implies, the wine is a blend of 85% Petite Sirah and 15% Petit Verdot. The 2016 Petite Petit label refresh joins the cast of characters in the Michael David Winery portfolio including Freakshow, Inkblot, 7 Deadly, Rapture, Earthquake and Michael David Wines.

Petite Petit retails for $18 and is available nationwide. For more information, please visit www.michaeldavidwinery.com.

About Michael David Winery

Michael David Winery, producers of such brands as The 7 Deadly Zins, Freakshow, Petite Petit and Earthquake, is owned by the Phillips family, who have built their Lodi winery into one of the fastest growing wineries in the United States. The Phillips brothers released their first commercial wine in 1984 under the Phillips Vineyards label after years of growing grapes for other wineries. Now celebrating more than 30 years as a bonded winery, Michael David Winery has over 800 acres of vineyards in the Lodi Appellation and prides itself on meticulous farming practices and sustainable wine grape growing, which result in superior quality in the bottle. Located one mile east of Interstate 5 on HWY 12 in Lodi, CA, Michael David Winery wines regularly take top awards and gain recognition nationwide. For more information, visit the Michael David Winery’s Facebook page at facebook.com/MichaelDavidWinery, Instagram page @MichaelDavidWinery and on Twitter @MDWinery.



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