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Mumm Napa Kicks Off 2017 Harvest August 7 With Winery Celebration in Napa Valley


2017 Vintage Characterized as “Classic”

RUTHERFORD, Calif. (August 7, 2017) – Monday marked the first day of Mumm Napa’s 2017 harvest and things started off early in the morning in the Napa Valley, as workers began picking Pinot Noir grapes from a vineyard in southern Napa. The crop looks outstanding so far, said Mumm Napa’s winemaker, and yields were slightly higher than average.

The Mumm Napa vineyard team started picking grapes as the sun rose over the horizon at the Green Island Vineyard in southern Napa. The first truckload of freshly picked grapes rolled into Mumm Napa’s Rutherford winery around 10 a.m., where their arrival was celebrated by winemaker Ludovic Dervin. Dervin gave a traditional toast to the start of harvest followed by a dramatic “sabering” of a bottle of Mumm Napa sparkling wine. The winery’s celebratory kickoff concluded with winery workers participating in a cork-pop “salute,” simultaneously popping corks in unison, spraying each other and excited onlookers with bubbly.

The 2017 vintage has been marked by welcomed plentiful winter rain, followed by warm summer afternoon temperatures and cool nights, for a steady and even ripening that pushed Mumm Napa’s harvest into the first week of August this year. The weather was ideal for Pinot Noir and Chardonnay grapes, which are the primary varieties used in making sparkling wine. Both are traditionally harvested at lower ripeness levels than those used to create still wine. The balanced warm afternoon and cold night temperatures provided perfect hang time for fruit to maintain optimal acidity and develop a fruit flavor complexity. Approximately 17 tons of Pinot Noir were harvested by Mumm Napa early Monday morning.

“The summer months have been consistently blessed with cold nights and warm and sunny afternoons, making for perfectly ripe grapes,” said winemaker Ludovic Dervin. “So far it is a classic Napa Valley vintage here at Mumm Napa.”

Mumm Napa is one of California’s top sparkling wine producers and one of the most popular destinations for wine country visitors. For more than 20 years, Mumm Napa sparkling wines have set the standard for California méthode traditionnelle sparkling wine, emphasizing the exceptional qualities of Napa Valley fruit along with the unique casual elegance of the Napa Valley lifestyle. The winery and visitor center are located in Rutherford along the Silverado Trail in the Napa Valley and are open daily for tours, tastings and private events. For additional information, please visit www.mummnapa.com.

About Pernod Ricard

Pernod Ricard USA is the premium spirits and wine company in the U.S., and the largest subsidiary of Paris, France-based Pernod Ricard SA, which employs a workforce of nearly 19,000 people worldwide and is listed on the NYSE Euronext exchange (Ticker: RI). The company’s leading spirits and wines include such prestigious brands as Absolut® Vodka, Chivas Regal® Scotch Whisky, The Glenlivet® Single Malt

Scotch Whisky, Jameson® Irish Whiskey, Malibu®, Kahlúa® Liqueur, Beefeater® Gin, Plymouth™ Gin, Seagram’s Extra Dry Gin®, Martell® Cognac, Hiram Walker® Liqueurs, Pernod®, Ricard® and Avión™ Tequila (through a joint venture with Tequila Avión); such superior wines as Jacob’s Creek®, Kenwood® Vineyards and Brancott Estate®; and such exquisite champagnes and sparkling wines as Perrier-Jouët® Champagne, G.H. Mumm™ Champagne and Mumm Napa® sparkling wines. Pernod Ricard USA is based in New York, New York, and has roughly 850 employees across the country. Pernod Ricard USA urges all adults to consume its products responsibly and has an active campaign to promote responsible drinking. For more information on this, please visit: www.acceptresponsibility.org.

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