CK Mondavi announces annual donation and kicks off their sixth annual program running in stores nationwide May through August, 2017
New York, NY and Napa, CA, May 1, 2017—CK Mondavi Family Vineyards announced today that over the past six years the family-owned wine brand has donated more than $165,000 to the Intrepid Fallen Heroes Fund (IFHF), a not-for-profit organization and national leader supporting the men and women of the United States Armed Forces and their families. The 2016 CK Mondavi donation totaled $35,000. CK Mondavi also announced that their sixth annual donation program will run today through August, 2017, with the goal of raising another $50,000 for the charity.
“When you buy a bottle of CK Mondavi wine this summer you are supporting a program that is vital to supporting injured men and women of the American Armed Forces and their families,” said Marc Mondavi, Proprietor of CK Mondavi Family Vineyards. “My father, the late Peter Mondavi Sr., was a World War II veteran who believed in supporting our troops and our family is dedicated to continuing this tradition.”
CK Mondavi began their partnership with IFHF in 2012 and annually runs an in-store promotion to raise money and awareness for this organization. Consumers who support CK Mondavi are also supporting efforts to assist critically injured American soldiers and their families through the remarkable IFHF organization. This summer, CK Mondavi will donate up to a maximum of $50,000, to IFHF. Look for CK Mondavi displays that pay tribute to our heroes and are merchandised with valuable offers throughout the summer season. Consumers can visit CKMondavi.com for more information on the program or to learn more about CK Mondavi wines.
“Through their annual CK Mondavi promotion, the Mondavi family has been a great supporter of the Intrepid Fallen Heroes Fund and we appreciate their ongoing generosity and commitment,” said David Winters, President of the Intrepid Fallen Heroes Fund.
The CK Mondavi portfolio consists of the most popular varieties of wines, handcrafted under the close stewardship of the Peter Mondavi Sr. family. The wines are made with grapes grown on the family’s 1,850 acres of vineyards and from California family winegrowers that the Mondavis have had partnerships with for generations. CK Mondavi produces wines that are consistent, vintage-to-vintage, providing consumers with a value and quality they can trust. Wines produced include Cabernet Sauvignon, Merlot, Zinfandel, Scarlet Five red blend, Chardonnay, Pinot Grigio, Moscato, Sauvignon Blanc, and White Zinfandel. All CK Mondavi wines sell for a suggested retail price of $6.99.
About the Intrepid Fallen Heroes Fund
The Intrepid Fallen Heroes Fund, a national leader in supporting the men and women of the United States Armed Forces and their families, has provided close to $200 million in support for the families of military personnel lost in service to our nation, and for severely wounded military personnel and veterans. In 2010 the Fund opened the National Intrepid Center of Excellence (NICoE) to support the research, diagnosis, and treatment of military personnel and veterans suffering from traumatic brain injury (TBI) and psychological health (PH) conditions. In 2013 the Fund launched a new $100 million campaign to build nine “Intrepid Spirit” centers at major military bases around the country. These centers serve as satellites to the central NICoE facility and extend that care to more service members and veterans suffering TBI, PH conditions and related afflictions. Five Intrepid Spirit centers are already open and one more is under construction. www.fallenheroesfund.org
About CK Mondavi
CK Mondavi wines are produced in the Napa Valley by the iconic C. Mondavi & Family. Established in the 1940s by Italian immigrants Cesare and Rosa Mondavi, C. Mondavi & Family remains a family-owned business that has thrived for generations to produce fine wines for a variety of occasions and consumers. The family is now proudly welcoming members of the fourth generation to the business, continuing a legacy started over 70 years ago. 100% American grown and bottled, the CK Mondavi portfolio consists of the most popular varieties of wines that are handcrafted under the close stewardship of the Peter Mondavi Sr. family. A large portion of the grapes are grown on the family’s 1,850 acres of vineyards, or are sourced from vineyards that the family has had partnerships with for generations. CK Mondavi wines are consistent, vintage-to-vintage, providing consumers with a value and quality they can trust. They can be found online at CKMondavi.com, or on Twitter, Facebook, Pinterest and Instagram @CKMondaviWines.
