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Meet the How to Succeed in the Wine Business Exhibitors on Sept. 13 at Raymond Vineyards

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WINE WOMEN LogoNapa, California | Sept. 6, 2016: WINE WOMEN announces the exhibitors for “How to Succeed in the Wine Business (without really trying)!” to be held on Tuesday, September 13th, at Raymond Vineyards in St. Helena, from 4 to 7 p.m. The event features an expo, speaker, networking, appetizers and the wines of the Boisset Collection. The event is open to the public and ideal for anyone interested in launching a career in the wine industry or starting a part-time business in wine.


Event exhibitors were hand selected for their offerings and contributions to help attendees start, build, enhance, grow and succeed in their wine business. Exhibitors include not only Wine Women and The Boisset Collection but also include A. Bright Idea, an award-winning, full service creative advertising agency; Ann Reynolds, author of “The Inside Story of a Wine Label”; Coravin, the bottle-opening saver that allows you to have a glass without opening the bottle; Jay Rooke Coaching, helping owners take their businesses to the next level; Napa Valley College, training students for careers in the wine industry; Napa Valley Wine Academy, an approved program provider of the internationally recognized WSET (Wine & Spirit Education Trust) wine and spirit and Sommelier courses across the U.S.; Riedel, producer of perfectly designed glassware which enhances the aroma and flavor of all aromatic beverages; Startup Grind Sonoma, the local chapter of the largest independent startup community, actively educating, inspiring, and connecting 400,000 founders in over 200 cities; Tim Hanni, MW, creator and teacher of the “Business of Wine” online course, which is customizable to each participant’s goals; and WISE Academy, the first-ever wine certification program dedicated to direct-to-consumer (DTC) sales. For more information on the exhibitors, visit: http://winewomen.net/meet-the-exhibitors-at-how-to-succeed-in-the-wine-business/

Guest speaker Jean-Charles Boisset will focus his presentation on Boisset’s Wine Ambassador program, a new entrepreneurial platform that allows participants to earn income by marketing a collection of limited-production wines and home accessories that reflect the style and elegance of their historic wine estates. Boisset Ambassadors introduce premium, in-home wine tastings to their home areas. They receive training and support, including a comprehensive business kit to launch their new wine businesses.

“The wine world is often a very opaque, intimidating world. No one should be intimidated by wine,” stated Mr. Boisset. “I’m delighted to partner with Wine Women on this event since so many of our Ambassadors are women. The organization is a natural fit.”

The event is open to members and non-members alike. Advance registration is required. Details and tickets ($20-$40) are at: https://how-to-succeed-in-wine-business.eventbrite.com.


WINE WOMEN’s mission is “To champion the advancement of women’s careers in the wine industry by building strong relationships, essential business skills and leadership among members.” At the core of the new 501(c)(3) nonprofit professional organization’s activities are programs focused on providing the tools, guidance and creativity for members to attain industry prominence.

“This event is perfect for women and men looking for a career change or to convert their passion for wine into their own wine business. Wine Women is thrilled to be hosting with the Boisset Collection to bring this opportunity to the community along with many complimentary business services,” stated WINE WOMEN president Christine L. Mueller.

Membership Director, Ellen Reich Luchtel, explained the organization’s unique offering: “One of the things that makes this event unique is that we offer Boisset Ambassadors and other attendees mutually beneficial services.” She continued, “That means our members receive discounts on several business services which are also of benefit to growing their businesses.”

“Best of all, because our charter membership discount is only available through September, those who choose to join will receive additional benefits,” Ms. Luchtel explained. Details about membership can be found on their website: WineWomen.net/Join.

For more information about WINE WOMEN, visit: http://winewomen.net/about/ or call 707.996.8740. Visit WINE WOMEN’s website at WineWomen.net, or their Facebook page, WineWomenOrg, or find them on Twitter @WineWomenOrg. For membership information, email Ellen Reich Luchtel, Membership Director, at [email protected]. For complete details on their events calendar, visit: WineWomen.net/Events-List.


Boisset is a family-owned collection of historic and unique wineries in France and California bound together by a common cause: authentic, terroir-driven wines in harmony with their history, their future and the land and people essential to their existence.  With more than twenty historical and prestigious wineries in the world’s preeminent terroirs, including the Côte d’Or, Beaujolais, Rhône Valley, California’s Russian River Valley and the Napa Valley, each house retains its unique history, identity, and style, and all are united in the pursuit of fine wines expressive of their terroir.  To learn more about the Boisset Collection, please visit http://www.boissetcollection.com.

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