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Roadrunner Food Bank and St. Clair Winery Aim to Solve Hunger in NM

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St Clair WineryLas Cruces, NM (March ­ 2016) – This month St. Clair Winery will host a wine and food event to promote to the public in a unique way. The New Mexico Winery will use their 2012 Bistro Red as an avenue to raise funds in partnership with Roadrunner Food Bank.

“Through the partnership, St. Clair has pledged to donate $1 per bottle sold of our new wine, Bistro Red, to Roadrunner Food Bank,” said St. Clair Marketing Director, Maritza Gomez. “This year, we anticipate the donation will be between $12,000 ­ $15,000.” The partnership between St. Clair Winery and Roadrunner Food Bank will help raise awareness around hunger in New Mexico.

In Dona Ana County alone, Roadrunner Food Bank supplies many known food pantries such as Casa de Peregrinos, El Caldito Soup Kitchen, Salvation Army and twelve others who contribute toward the initiative to solve hunger in New Mexico.

Roadrunner Food Bank’s mission complements the deeply embedded family values of the St. Clair brand. “They pair perfectly!” said Gomez “Our goal was to ensure the donation would make an impact locally.” St. Clair chose to partner with the food bank because they are not just a city or county affiliate; their assistance spans the whole state and includes the entire spectrum of those in need including women, children, men and the elderly. Additionally Gomez elaborated; the concept behind the uniquely named wine Bistro Red, “from our table to yours” it made sense for us to involve a New Mexico organization that focuses on feeding families in need”.

Roadrunner Food Bank will be the sole beneficiary of this distinctive promotion. Melody Wattenbarger, president and CEO of Roadrunner Food Bank said, “Partnerships like this one help us extend our ability to reach more of our hungry neighbors. As one of the hungriest states in the country, every dollar we raise helps in our mission to end hunger. The funds raised over the length of this unique promotion will help us provide about 75,000 meals. Thank you, St. Clair, for this wonderful opportunity to raise funds and also remind people about the issue of hunger in New Mexico.”

St. Clair Winery & Bistro will host a Release Party for the public on Wednesday, July 14 from 6pm­9pm, at the Las Cruces, St. Clair Bistro. Attendees will be asked to donate $5 to the Food Bank which will include a glass of the St. Clair 2012 Bistro Red. Also included are complimentary paired appetizers, specially created by, long time Chef Tim Nichols. The pairings will highlight the unique flavors of the New Mexico grown, produced and bottled Bistro Red wine. Please visit www.stclairwinery.com for additional event details.

Each of the St. Clair Winery & Bistro locations in Albuquerque, Farmington and Las Cruces will have the Bistro Red wine available for purchase. Other New Mexico retail locations who are also Roadrunner Food Bank contributors, such as Albertson’s, Fiesta Foods, Toucan Market, and others are also retailing the uniquely labeled wine.

For more information on this partnership visit the St. Clair Winery & Bistro website at www.stclairwinery.com/feednm. For details about volunteering or giving to the Food Bank, visit www.rrfb.org or call 505.247.2052.

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