Korbel gives fans a reason to celebrate with fan favorite sports and entertainment superstars
July 9, 2015 – Korbel California Champagne® will honor the American Century Celebrity Golf Championship once again, July 14-19 in Lake Tahoe. Korbel will host numerous events to offer fans and A-list celebrities the opportunity to join in its celebrator reputation including the fourth annual $250,000 Closest-to-the-Pin Contest as well as the fan favorite “Celebrity Spray-Off,” which encourages players to show off their champagne-spraying skills. Thousands of fans and celebrities will invade Lake Tahoe to participate in the tournament’s festivities and celebrate with the honorary cocktail called the “Korbel Sparkling Eagle.”
“It’s an honor for Korbel to take part in the fun and celebration of the American Century Golf Championship and we can’t wait to join in the festivities once again,” said Gary Heck, Owner and President, Korbel Champagne Cellars. “Korbel hopes to add to the excitement of the tournament each year by offering fans and celebrities additional festivities to celebrate and ultimately raise funds for charity.”
Korbel will offer fans and celebrities numerous opportunities to participate in the fun such as:
Celebrity Closest-to-the-Pin Contest: $250,000 is up for grabs during this fourth-annual contest that brings together 15 of the tournament’s best players to compete in the Korbel Closest-to-the-Pin contest. Half of the prize winnings will be donated to charity and this fan favorite is always a crowd-pleaser. This year’s contest takes place on Friday, July 17 on hole 17 after the first round of play.
Celebrity Spray-Off: As celebrity superstars prepare to tee off on the 18th hole, Korbel will challenge them to show off their best champagne celebration skills as part of the Celebrity Spray-Off for a chance to win $5,000 for their charity of choice from the Korbel Toast Life® Foundation. Korbel will judge participants on champagne spray creativity and cork distance. Last year, the “Celebrity Spray-Off” brought out more than 50 contestants, including last year’s winner, Former NFL MVP Joe Theismann and runner-up 10-time LPGA Champion Annika Sorenstam. The Spray-Off will take place throughout the day Thursday, July 16 between holes 17 and 18.
Celebratory Signature Cocktail: Korbel pays tribute to the Celebrity Closest-to-the-Pin contest with an official drink, the “Korbel Sparkling Eagle.” Reflecting the spirit of Lake Tahoe, the “Korbel Sparkling Eagle” features Korbel California Champagne, lemonade, and melon liqueur and is served in a lowball glass with a large maraschino cherry garnish at the bottom, representing the hole-in-one.
Celebrating Responsibly: Korbel, in partnership with TEAM Coalition, is challenging tournament fans to sign a responsibility pledge that outlines ways in which to celebrate responsibly. Everyone who attends the event plays an important role by drinking responsibly, behaving respectfully, and always having a designated driver. On Thursday and Friday of tournament play, fans can sign a large oversized golf ball to show their support.
About the American Century Golf Championship
The 26th annual American Century Championship, a made-for-TV event owned and broadcast by NBC Sports, is the premier celebrity golf tournament, which also raises funds for local and national charities. The event features a record purse of $600,000. The tournament is a 54-hole modified Stableford format that features some of sports’ and entertainment’s greatest celebrities.
This event is often referred to as the Super Bowl of celebrity events with more than 80 of the biggest sports and entertainment stars. Celebrities scheduled to appear include Charles Barkley, Aaron Rodgers, Ray Romano, John Elway, Jerry Rice and Jack Wagner.
Established in 1882 in Sonoma County’s Russian River Valley, Korbel Champagne Cellars produces the United States’ most popular méthode champenoise champagne. But, the true measure of Korbel’s success during its 133 years can be seen in the impact it’s had on American consumers and its presence at various celebrations throughout the years. Owned and managed by the Heck family since 1954, Korbel currently makes eleven California champagnes and a limited amount of still wine. In a separate facility, Korbel also produces one of the country’s most respected brandies.