A one-day conference, June 16th, 8:30 a.m. to 4:30 pm. at Shone Farm, Forestville (Sonoma County).
I have worked with many family businesses both in and out of the wine industry and have seen the struggles that can result in the loss of the business or even more devastating the breaking up of a family. It’s for this reason that I am producing this one-day conference that will help your business and your family survive and thrive
A family business presents challenges and opportunities for owners, family members and non-family employees. Compatibility and family relationships can create workplace dynamics that are not found in companies owned by stockholders or run by corporate teams; though creating and building functional teams of employees mixed with family members can be more challenging in family owned businesses. The “Surviving a Family Business” conference will provide insight on managing those workplace dynamics, and practical, real-world advice on managing family members, building intra-personal skills, and creating functional teams.
To give family owned businesses the survival tools they need, I have put together this full-day conference, featuring speakers who not only run family businesses, but are experts in helping others do it also.
Topics and speakers include:
Living The Dream: Running A Family Business
Vision/Strategic Plan (May the Force be with you)
Shared Collaboration & Shared Responsibility (Eenie, meenie, minie, moe)
Perception Is Everything (Experience the Thrill of Victory & The Agony of Defeat)
People Skills (Yes…Siblings, Children & Parents are People too)
Who’s in the Club (In-laws vs. Out-laws)
Speakers – Max & Theresa McFarland – psychologists and educators, conducting work-shops in the U.S. Europe and the Pacific Rim and owners of Mac’s Creek Winery, which they run with their sons.
Negotiation & Conflict Resolution
The art of the win/win, rather than the win/lose
Creating functioning teams and real teamwork
Seeing family members for who they are today, not for who they used to be
Understanding the big picture and everyone’s place in it
Best choices for business, family and employees
Speaker – Terry Taylor, CEO of Global Genesis, a family owned and run company and psychologist working aroundthe world with corporate clients and small businesses teaching the arts of negotiation and conflict resolution.
Integrating & Retaining Employees & Family Members In Your Family Business
Establish Boundaries, Policies & Procedures
Define Roles & Expectations
Rewards for Family and Non-Family Employees
Promotion & Advancement
Speakers – A panel of highly respected speakers who work with a myriad of family business in a variety of industries including Barney Barnett and Jennifer Tincknell speaking to the topic of integrating family and non-family employees.
For registration or more information go to http://survivingafamilybusiness.com/
Or you may call me at 707.953.1289 or email at info@survivingafamilybusiness.com
A tip of the glass from me to you
E column
by Elizabeth “E” Slater, In Short Direct Marketing
A recognized expert in the fields of direct marketing and sales in the wine marketplace. Slater has taught more wineries and winery associations how to create and improve the effectiveness of their direct marketing programs and to make the most of each customer’s potential than anyone in the wine industry today.
