Santa Rosa, CA, January 28, 2015 – VinoPRO, Inc. today announced its new VinoVisionTM Dashboard and real-time consumer-based metrics bringing un-paralleled insight for Direct to Consumer relationship management and purchase habits with an easy to use reporting interface for eWinery’s award winning vinSuite ecommerce platform. The Dashboard view gives detailed information about all Direct to Consumer activity for VinoPRO’s sales over the telephone and Tasting Room Kiosk data collection. Clients using ecommerce platforms other than eWinery can still get the same reports through VinoPRO’s new self-service, VinoVision Customer Portal which will have general availability in February 2015.
VinoVISIONTM Dashboard View
VinoPRO’s VinoVisionTM dashboards will also provide detailed and real-time information about who is visiting the tasting room by integrating with VinoPRO’s Tasting Room Kiosk products. In addition to VinoPRO’s existing and extensive bi-directional integration with the advanced vinSuite e-commerce platform, VinoVisionSM provides a view of all customer buying habits, customer order history, telephone calling metrics, and many other aspects of consumer buying behaviors that VinoPRO’s advanced CRM software platform supports.
VinoVISIONTM KIOSK Performance View
“Today’s announcement is truly ground breaking in that once fully integrated into the vinSuite platform, there is no other product that exists in the wine industry today that provides this level of detail on every aspect of a wine drinker’s visiting habits, buying habits, wants and desires,” said Jeff Stevenson, Founder, President and CEO of VinoPRO Inc.
“Our integration with VinoPRO means that Granbury Wine Solutions clients can take advantage of new, powerful tools designed to help you improve your direct-to-consumer marketing. Backed by the wine and wine club membership sales that VinoPRO provides over the telephone, you’ll have a new way to view the planning and performance of this exciting and extremely profitable channel,” says Richard Kline, general manager, Granbury Wine Business Unit. Armed with the tools to easily capture more customer information through eWinery, VinoPRO will provide sales, technical assistance, training and automated dashboards to help wineries increase wine sales.
VinoPRO of Santa Rosa sells ultra-premium wine, wine club memberships, data collection kiosks and technology solutions for companies such as Trefethen Winery, Iron Horse Winery, Benziger Family Winery, Gloria Ferrer, Ferrari-Carano, Treasury Wine Estates, Loudmouth Golf and dozens of other high-end wine brands, and has the only real-time FCC/TPCA/TTB/ABC certified compliant DTC sales platform in the wine industry.
Granbury Wine Solutions offers the industry’s most powerful DTC wine technology–vinSuite. Granbury Solutions brought the industry’s leading technology brands together to provide wineries with a complete suite of technology including e-commerce and website content management, wine club management and CRM, traditional and cloud-based tasting room point-of-sale. Available in subscription packages for any size winery, vinSuite, offers everything you need to manage and grow your wine business in one affordable bundle. To learn more visit www.vinSuite.com.