Home Industry News Releases New Sonoma County Wine Industry Economic Research Presented at SCV Annual Meeting

New Sonoma County Wine Industry Economic Research Presented at SCV Annual Meeting


Sonoma County VintnersBoard of Directors and Officers for 2014 Announced 

January 9, 2014, Santa Rosa, CA — Sonoma County Vintners, the regional marketing organization representing over 200 Sonoma County wineries, gathered today in Santa Rosa to get a first look at 2014 local, national, and international marketing programs. A meeting highlight was the preview of topline numbers from the soon-to-be-released Sonoma County Wine and Grape Economic Impact report.

The Sonoma County Winegrowers and Sonoma County Vintners jointly retained Stonebridge Research Group to measure the full economic impact of winegrowing and winemaking in Sonoma County. This study was last conducted in 2005, and the initial findings and comparisons of Stonebridge Research Group’s report on 2012 indicate:

  • The region’s wine production brought an economic impact to Sonoma County of $13.4 billion in 2012, compared to $7.6 billion in 2005, an increase of 76%
  • The wine industry, directly and indirectly, provides 54,297 full-time equivalent jobs in Sonoma County with $3.2 billion total wages paid; compared to 27,534 jobs and $1 billion in wages in 2005
  • Total U.S. retail value of all wines produced in Sonoma County is $7.6 billion
  • Total value of grapes grown in Sonoma County reached $582 million in 2012
  • The wine industry generates nearly $1.4 billion annually in local, state, and federal taxes
  • Wine-related tourism generated more than $1.25 billion in 2012, compared to $263 million in 2005
  • Sonoma County’s wineries and winegrowers contributed more than $25 million to charitable causes

“We’ve known Sonoma County wines have gained traction on the global wine market over the past decade, but we’re even more proud that we’ve nearly doubled the economic impact from our winemaking efforts since 2005,” said Sonoma County Vintners Executive Director Honore Comfort. “We generated more than $3 billion in wine sales in 2012, which is a testament to the quality and demand of Sonoma County wines.”

2014 plans for Sonoma County Vintners include marketing and education programs and events targeting top consumers, media, and members of the wine trade, co-op advertising programs in key wine and food magazines, building member value through Sonoma Wine Country Weekend, community relations outreach, international marketing including travel to China, and much more. Learn more about membership by contacting SCV Director of Membership Kelley Perez at [email protected] or calling 707/522-5844.

New Officers and Board of Directors for 2014:

Joining the Sonoma County Vintners Board of Directors are Pete Seghesio, Journeyman Wines, and Kim Stare Wallace, Dry Creek Vineyard. Re-elected Board members are Joel Peterson, Ravenswood Winery, and Caroline Shaw, Jackson Family Wines.

Officers for 2014 are President: Corey Beck, Francis Ford Coppola Winery; Vice President: Dan Kosta, Kosta Browne Winery; Secretary and Treasurer: Russ Joy, Patz & Hall Winery; President, Foundation: Dan Goldfield, Dutton-Goldfield Winery; Vice President, Foundation: Caroline Shaw, Jackson Family Wines; and International Chair: Steve Messinger, Vinum Exports.

In addition to the new members and officers noted above, members of the Sonoma County Vintners Board of Directors are Jeff Bundschu, Gundlach Bundschu Winery; Gerry Forth, Forth Vineyards; Stan Fridstein, Mulberry Trample Wine Brokerage; Matt Gallo, Gallo Family Winery; Bahaneh Hobel, Esq., Dickenson, Peatman & Fogarty; and Dan Wildermuth, Rodney Strong Vineyards.


About Sonoma County Vintners

Sonoma County Vintners (SCV) is the leading voice of Sonoma County wine, dedicated to raising awareness and building understanding of Sonoma County as one of the world’s premier wine regions, noted for its heritage of artisan winemaking, distinct growing regions, and extraordinary quality. Founded in 1944, SCV represents more than 200 wineries and affiliates of all sizes throughout the county. Learn more about SCV at www.SonomaWine.com.



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